USA:Style X to showcase up-and-coming brands & designers

 

South by Southwest (SXSW) announced it will introduce the inaugural Style X (pronounced Style By), an exhibition aimed at showcasing emerging talent in the fashion industry, during its 25th event in March 2011.

Style X will present dozens of up-and-coming brands that design and manufacture everything from women's dresses and swimwear, to eyeglasses, watches, shoes, and apparel. The new event will take place on Friday, March 18 and Saturday, March 19 at the Austin Convention Center.

"South by Southwest plays host to a one-of-a-kind convergence of creative industries, where fashion is playing an increasingly important role," said Roland Swenson, Managing Director of SXSW, Inc. "Style X will allow SXSW registrants to tap into an entirely new field of creative professionals who are pushing the limits and developing trends that affect and influence people around the world."

Designers currently confirmed for Style X range from Atlanta-based streetwear line We Are The Process and Austin watchmaker Tikkr, to Charleston, S.C. women's wear designer Cavortress, newly-launched eyewear company Tortoise & Blond, and Sweden-based sock maker Happy Socks. New York women's line Yours Truly Brand and women's swimwear line ToriPraver are among other brands showcasing. Keds, the original sneaker since 1916, will be a special exhibitor in Style X, creating an interactive experience of art, fashion, style and charity, in addition to showcasing their "Design Your Own" capabilities.

"Fashion is already widely on display at SXSW, whether it's the bands onstage, the fans in the crowd, or the brands participating in the event," said Joah Spearman, the event's co-founder and owner of pop-up sneaker boutique, Sneak Attack. "Style X will give SXSW attendees a chance to be introduced to some of what's next in fashion, and to see how it intersects with so much of what is happening in their own creative industries."

The event is free and opens to the public, and will feature runway shows, select gifting opportunities, on-site screen-printing, and experiential activations. Exhibiting designers will be selling their lines onsite.

Style X was developed in November 2010 through a partnership between SXSW and two Austin business owners, Joah Spearman and Jon Pattillo. The founder, Joah, is the owner of Sneak Attack, a pop-up sneaker boutique, and co-founder Jon is co-owner of Sanctuary Printshop. 

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USA:Kardashian sisters to design for Sears

 

Sears, along with Bruno Schiavi's Jupi International, have teamed up with Kim, Khloe and Kourtney Kardashian to launch the Kardashian Kollection in 400 Sears stores nationwide in August. In a first for the sisters, the new brand will be included in exclusive shopping destinations created inside Sears department stores.

"Together with Sears we have created an exclusive collection that will reflect Kim, Khloe and Kourtney's bold sense of fashion," said Australian entrepreneur and fashion designer Bruno Schiavi. "Customers and fans will have a chance to share in all things Kardashian."

The exciting new collection will embrace Kim's glamorous red carpet looks, Kourtney's more Bohemian chic vibe and Khloe's rocker style. From timely pieces to fashionably tailored looks, the collection will appeal to all women who love fashion.

"Fashion is such a huge part of my life and I'm thrilled to have had the opportunity to design the Kardashian Kollection with my sisters and Jupi. We worked really hard to create an incredible, price friendly collection and are so excited to see our fans' reactions to the designs," said Kim Kardashian.

Khloe Kardashian added, "Because Kim, Kourt and I have such different tastes, it was really important to us to design looks for girls everywhere, no matter their signature style. We wanted to make sure the Kardashian Kollection offered must-have items for everyone across the country from the girly girls to the rocker chicks."

And Kourtney Kardashian summed up their excitement when saying, "We were thrilled when we found out Sears was such a huge fan of the Kardashian Kollection. To be able to offer the line to everyone and to have such a great partner as Sears is truly phenomenal!"

The Kardashian Kollection has something for every fashionista with looks that embrace a woman's natural curves through bold and beautiful fashion statements for all occasions. In addition the collection offers a designer look and appeal.

"Each Kardashian sister is a trend setter in her own right, bringing their unique styles together raises the bar for fashion at Sears, " said John Goodman, executive vice president of Apparel and Home for Sears Holdings. "The collection offers our customers designer looks and appeal at approachable prices. Our team is really looking forward to working with all three sisters to bring this timely brand to customers."

Products will include a ready-to-wear apparel collection, handbags, lingerie, jewelry and footwear. The Kardashian Kollection will be launched with a comprehensive marketing roll out that includes a national TV and print campaign as well as in-store appearances. 

New Zealand:Standout runway appeal deciding factor for 2011 iD Fashion Show

Germany:ispo BrandNew Awards 2011

 

This year the ispo BrandNew Awards were presented for the 20th time to young entrepreneurs and their innovative products.

Since its inception the world’s largest sporting goods newcomer competition has become a trend barometer for the industry, and offers winners the ultimate chance to tap into the market. More than 4000 labels have entered the BrandNew Award competition since its premiere, and many of the former winners have since successfully established themselves in the sporting goods industry, or are now counted among the most popular brands, such as Alprausch, Maloja, Nash Kites, and Nixon. This year, 282 companies from 28 countries entered their innovative ideas. The jury spent a whole day analyzing and evaluating every singe submission, until they agreed on the new winners, selected from 50 finalists.

Event ispo 2011:
71st International Trade Fair for Sports articles and fashion

Dates and Times:
Sunday, 6th to Wednesday, 9th February 2011
Sunday to Tuesday 9 am to 6 pm
Wednesday 9 am to 5 pm

Thermo Cool Overall Winner: 360ball
The jury considered the вЂrounded’ concept of this new sport very appealing and honored it with this year’s Overall Award. The new racquet ball game from South Africa is played in a walled circular court, similar to a squash court. In the middle of the court is a plate from which the ball is played to co-players or competing teams. Thanks to the rather uncontrollably rebounding ball and a number of game variations this sport is very fast and challenging.

DuPont Hardware Winter Award: Silbaerg Snowboards
Students from the Technical University Chemnitz took on the challenge to develop a snowboard suitable for use both on runs and in the park. The result is the Silbaerg Snowboard. Thanks to a new edge construction the edge is pushed even further into the snow during carving and thus results in a very accurate ride.Whenused on rails in the park, the edges are actively lifted,resulting in a more agile board and reduced danger of catching anedge.

YKK Accessories Award: Heads Up Display Technology
Real-time display of data such as speed, altitude difference, or temperature on the lens of a ski goggle is reminiscent of jet pilot’s cockpit. This is made possible by new technology designedby Recon, using GPS with an in-goggle heads up display to collectreal-time data. Large buttons on the side of the goggle allow adjustments even with gloves, and a USB port provides an option to transfer the data to a computer for subsequent analysis on one’s ski day or data comparison with other users on the Recon home page.

Thermolite Hardware Summer Award: Klymit
The sleeping pad by Klymit is based on the principle “less is more”. However, there is no compromise in regards to insulation, air- or argon-filled chambers ensure great insulation against coldand provide soft padding. Thanks to body mapping any areas of the body in contact with the ground are supported; excess material is eliminated. When deflated, the ultra lightweight sleeping pad including pump takes up less space than a soda can.
 

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USA:Vintage Fashion Expo returns to Santa Monica Civic Auditorium

 

This coming year for 2011 the Vintage Fashion Expo now being well into its third decade will have its next show this coming February 2011. The show will be held once again at the Santa Monica Civic Auditorium in Santa Monica, Ca. @ Main & Pico on February 5th & 6th.

Dealers from across the country will be presenting vintage clothing for men and women. Women’s hats, shoes, dresses, costume and estate jewelry. Vintage eye wear. Men's suits, shoes, shirts, watches, ties and more. Fantastic textiles for the home.

Show hours are Sat. Early Buy 9:00am-10:30am. Regular Admission 10:30am - 6:00pm. Sun.

The Vintage Fashion Expos in Santa Monica and San Francisco featuring 85 dealers of vintage clothing, accessories and textiles. 

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USA:Joanna Giudice turns trash into trend-setting fashion art education

 

Diane Von Furstenberg is known for the wrap dress. Yves Saint Laurent for putting women in "power suits." Gabrielle "Coco" Chanel for the iconic little black dress.

Joanna Del Giudice's claim to fashion fame? Fully wearable, beautiful garments crocheted out of garbage bags, plastic shopping bags and VHS and cassette tapes.

For her senior honors thesis at the C.W. Post Campus of Long Island University, the 21-year-old art education major from Centereach, N.Y. created wearable art -- ten outfits made entirely out of items that most throw in the trash on a daily basis. Her collection includes a variety of pieces and styles, including a metallic vest made out of two VHS tapes, a black strapless dress and zigzag belt made from a trash bag and VHS tape, a metallic shawl made from four cassette tapes, a yellow and red circle skirt made from 65 “Shop Rite” bags and a stunning red corset made from 40 plastic bags.

"I love to see people's reaction when they see it," she said. "At first glance you can't tell they are made out of plastic."

Her work was acclaimed at “ReImagine: An Eco-Fashion Art Show” at C.W. Post in October, featuring her creations on living models. An appearance at the campus Fashion Show followed, and word began to spread. Today, Del Giudice has begun accepting orders for custom pieces and taught a class in trash-to-fashion at Half Hollow Hills East High School. She met Tim Gunn of the Bravo TV series “Project Runway” at a book signing, and the show's season seven contestant Anthony Williams wore one of her ties at a costume party at Hillwood Art Museum at C.W. Post.

“It's about getting the idea and concept out there for people to see," she said. "It truly isn't just reduce, reuse and recycling. It's reimagining – up-cycling, transforming and giving something old, new life.”

Working without patterns, Del Giudice crochets her creations using “plarn,” a type of yarn created by cutting up and tying together plastic bags. She estimates that each piece takes about 20 hours, depending on its complexity. The more complicated the item, the more bags she uses -- a purple and beige dress was constructed from about 60 Stop & Shop supermarket bags.

Del Giudice’s parents, Joseph and Angela Del Giudice, are math teachers who met while they were students at C.W. Post. Joanna’s sister Christina graduated from C.W. Post in May with a master’s degree in special education, and another sister, Diana, is a sophomore at C.W. Post majoring in art education.

When she was in the fifth grade, her grandmother taught Del Giudice to crochet. As a college sophomore, she took an education class where students were asked to create a lesson plan based on a social justice issue. Her group decided to do a unit plan based on being environmentally aware and each member chose a different medium; Del Giudice decided to crochet a handbag out of plastic bags. The project was a success (her handbag is so durable, she still uses it today), and Del Giudice took the project a step further, basing her senior art show around transforming garbage into functional artwork.
 

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Japan:Japanese fashion to world; starting "tokyoeye: girls/kids/tech"

 

The Ministry of Economy, Trade and Industry (METI) is promoting the “Cool Japan" project to promote Japan’s popular in the world cultural industries to the overseas market. As a part of the project, it will carry out a test marketing project “tokyoeye: girls/kids/tech” in Shanghai to support the advance of the Japanese fashion industry into the foreign market.

Specifically, “real clothes” that are drawing attention all over the world; high function textiles with a high consumption potential in China and children’s clothes characterized by their good design and high quality will be the subjects of the project. Test marketing of these products will be carried out in Shanghai from December this year.

By expanding the successful and already worldwide recognized area of “tokyoeye”,, METI aims to effectively promote many Japanese fashion brands in the overseas market.

In “tokyoeye” last fiscal year and this fiscal year, METI planned to advance Japanese cutting edge fashion with a feeling of “Tokyo now” into the overseas market through exhibitions with business talks as well as test marketing in China and France. In the coming event, however, it will promote “real clothes” that are globally drawing attention together with the sweep of “girl power”, high function textiles (for heat generation, thermal retention, water absorption, quick dry and so on) that expect a high potential of consumption in China and Japanese kids clothes characterized by their good design and high quality. It will carry out the test marketing project from this December.

In this test marketing “tokyoeye:girls/kids/tech”, 21 companies (seven brands for girls clothes, eight brands for children’s clothes and seven companies characterized by their technologies) selected by filter screening for a unique sense of “Cool” and “Kawaii” and evaluated to have a good design sense, high quality and to be competitive in the overseas market, will take part.

Japan has a unique culture, goods and services that are not found in other countries and regions. These attributes include the fashion of young people in Shibuya and Harajuku, high-performance electrical appliances in Akihabara, manga and anime with attractive stories and delicious food that reflects the high standards of quality control and traceability. They are talked about with the concept of “Cool Japan.”

METI actively promotes various measures across the government for cultural industries (= creative industries: design, anime, fashion, movies and other similar industries) in Japan’s strategic field of industry. They include assistance of advance into the foreign market, dissemination of related information in Japan and abroad as well as human resources development.

“tokyoeye” is a project carried out by METI to support the Japanese fashion industry in its advance to the overseas market.

This year, using filters of “Cool Japan” and “a Tokyo Perspective” METI will select several Japanese fashion brands that make people feel a sense of the cutting edge of Japanese fashion “now”. METI has held exhibitions with business talks and test marketing sales in Paris and Shanghai so as to support overseas development of Japanese fashion brands and improve their image. 

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USA:Fashion Uncorked supports Easter Seals

 

Calling all designers! Fashion Uncorked is seeking Georgia’s fashion designers for a “Project Runway” -style competition to benefit Easter Seals. With the entry deadline drawing near, the clock is ticking on your chance to help improve the life of a child with disabilities by getting involved in the Spring fashion event.

Open to all fashion designers in Georgia who are trained, self-taught, experienced or emerging, the competition is free and will highlight 10 finalists as their designs compete on the runway to win an all-expenses paid trip to New York City.

Hosted by Monica Kaufman Pearson, the evening will revolve around fashion and have an added touch of French flair as participants enjoy the uncorking of an international array of wines, as well as food and fashionable auction items. A surprise celebrity judge, Holly Firfer of CNN and David Goodrowe, the Associate Dean of Fashion at SCAD will pick the evening’s Grand Prize Winner. They will also award the People’s Choice Award chosen by the voting public during the weeks leading up to the final event on February 19.

Join us at the Artist Trifecta and Wine Shoe as entries are accepted until 10pm on December 31, 2010. Bubbly, Black Tie & Balloons are the themes of the evening as we celebrate the conclusion of the first phase of Fashion Uncorked and ring in the New Year in style.  

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