Saturday, July 31, 2010

Brazil:Couromoda opens the sales season of the footwear market


The 38th edition of COUROMODA - International Shoes, Sportsgoods and Leather Goods Fair will be held in the city of SГЈo Paulo, from January, 17 to 20. The event that launches the new fashion collections of 3,000 brands of shoes, sneakers, handbags, travel and sports goods, garments and fashion accessories, presented by 1,100 companies from 13 states of Brazil.

COUROMODA, the second largest trade fair of the sector in the world, it will occupy an area of 80.000 square meters at the Anhembi Exhibition Complex, in the city of SГЈo Paulo. This is the first major trade show of the Brazilian calendar and it opens the season of footwear, accessories and garments industry sales, More than 65 thousand retailers, distributors, importers and businessmen are expected at the fair.

Exhibitors of COUROMODA account for 90% of the Brazilian footwear production, which in 2010 totaled 725 million pairs, of which 660 million are sold in the domestic market.  

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Denmark:CPH Vision & Terminal-2 present S/S trends for 2011


At 18.00 on Wednesday 11 August Copenhagen Fashion Fairs presents the CPH Vision Press Show to an audience of Danish and international press from the most important fashion and trade publications and media, held in an elegant and spectacular outdoor setting around the Gefion Fountain in the heart of the city.

Located in the Churchill Park in Central Copenhagen, the Gefion Fountain will play host to a high-fashion experience in an exclusive setting where none other than Creative Director of Style Counsel Kim Grenaa has taken on the task of styling and predicting the key trends of S/S2011.

With an overall theme of mature and chic style, next summer will be all about Farmers Delights, the Era of Ease, World Domination and the Military Zone, showcased on tall, beautiful models for a healthy and luxurious look.

"I particularly look forward to the spectacular location that we have chosen for the show. The Gefion Fountain has never been used as the centrepiece of a fashion show before, so I think it is really amazing that we are able to show the different sides of Danish high fashion in this particular spot. The audience will not only experience the best of Scandinavian fashion, but also the charming atmosphere of our city". Kim Grenaa, Style Counsel

TERMINAL-2 PRESS SHOW - The ultimate show experience for the crowd

But that's not all folks! Later on the same evening on Wednesday 11 August, more precisely at 21.30, the Terminal-2 Press Show will explode in the rough gardens of the locomotive maintenance building on Otto Busses Vej 5A. The Terminal-2 show will be presented off-schedule and will not be appear in the Copenhagen Fashion Week calendar. This fabulous and innovative event may be off-schedule, but it is on-trend - and extraordinary!

Headed, produced and directed by Uffe Buchard himself, the Terminal-2 Press Show will be the ultimate show event for the crowd. The show's outdoor venue uses the raw and unpolished surroundings of the fair area to visualise the theme of the show: Interrailing the Streets.

By illustrating the international trends through three stylish cities, the aim is to offer the audience an inspirational fashion experience within a laid-back and street-oriented atmosphere to build the perfect bridge between an event and a fashion show. So fasten your seat belts because in S/S2011 you will find yourself travelling to Beirut, through East London with Rio de Janeiro as your final destination.

"I actually love doing shows for the fairs as it is not about one designer's vision for the future only. I can work on a much broader scale and easily include my thoughts on the fashion and lifestyle we are all going to aspire to in the near future. In that way the shows seem to acquire a more interesting aspect." Uffe Buchard, Style Counsel

Young fresh models, looking as if they were just pulled in off the street - all with their own unique style - will be walking down the catwalk to highlight the fact that no one is the same. The unexpected is in store as the Terminal-2 show presents something that is not a traditional catwalk show. 

USA:100 studios to present collections at Direction by IndigoAMV-R Supercar by Alexei Mikhailov

UK:We’re delighted with the high demand for Pure, Bleasby


This weekend’s Pure looks set to be in the best in its history, with a 17% increase in the number of brands exhibiting at the show. The number of pre-registered visitors is also the highest recorded for the show.

Event Director Sam Bleasby said вЂwe’re delighted with the high demand for Pure; it is a testament to Pure’s popularity, and how, especially in a tough economic climate, buyers needs are able to get the best possible choice and range of inspirational collections that will benefit their business. We’ve invested in the show to make it more appealing to buyers than ever before, with a new premium section, champagne tea parties, and two stages packed full of essential seminars , catwalks and industry leading guests.’

New for August, the opulent surrounds of the Pillar Hall at Olympia will play host to a handpicked selection of the best high end, and exclusive boutique womenswear brands from around the world. Buyers will be able to source from over 20 leading labels including Antik Batik, Betty Jackson Two, Stefanel, Anonymous by Ross + Bute, Single and Best Behaviour.

Top British designer Zandra Rhodes will be returning to the show with her handbag collection and her footwear range. Zandra Rhodes and will be live on stage, presenting key pieces from Zandra’s archive showing her signature prints, textiles, colours and fabrics and how they have influenced her current handbag and footwear collections.

Legendary footwear designer Terry de Havilland will be interviewed on stage by Jessica Brown, editor of Drapers, on Sunday 1st August at 3.30pm. He will be discussing his collections, style and influences over the last five decades with his new collection on show alongside Zandra Rhodes footwear, Five by Rio Ferdinand and Strutt London in the Iconic Footwear Lounge.

An inspiration for the future young design talent is being championed with Pure London backing several young, up and coming designers this season. The very best BA Fashion Graduates and winners from Graduate Fashion Week Rebecca Thomson, Sara Wandsworth, Naomi New and Rhea Fields will be opening the catwalk show on the main stage every day, a must see for any buyer. “To be showing my collection on the catwalk at Pure London is such an amazing opportunity. I’m so excited to see my pieces on the catwalk again, and the fact that so many buyers, retailers and industry experts will see them too, is a real honor." Commented Naomi New

The UK Trade & Investment department will also be bringing 10 London based designers to the show including Ada Zanditon, Cecilia Hammarborg, Neurotica, Zoe Boomer, GulayCay Designs, Uncommonly Beautiful, Karje, Good one, Coco Barclay and Bestow.

Spirit will showcase a range of fun womenswear brands for people with a young attitude to fashion including Traffic People, Sugar Hill Boutique, Rare, Pink Soda, Motel, Ruby Rocks, Ringspun, Fornarina and Yumi. Label will host men’s and women’s young branded fashion including Bench, Fly 53, Vacant, Iron Fist, Desigual, Pepe Jeans, Criminal Damage, Vacant, Skunk Funk and Monkee Genes.

2011 Volkswagen Caddy unveiled ahead of Q4 launchUK:Pure Premium to launch this August

Friday, July 30, 2010

USA:Taylor Momsen's sense of style fits with MG look


MG Icon, the joint venture between Madonna and Iconix Brand Group, Inc. announced its Fall 2010 marketing campaign for its newly created junior brand Material Girl, available exclusively at Macy's. The multi-media marketing campaign features actress and musician, Taylor Momsen, and will appear nationwide in print, cinema, outdoor, online and in-store. Momsen currently stars in The CW hit show, Gossip Girl and fronts the rock band, The Pretty Reckless.

Madonna stated, "Taylor has a cool sense of style that's unique and fits with the Material Girl look."

Taylor Momsen stated, "I'm psyched to be the face of Material Girl! For one, it's Madonna so you know it's gonna be cool and working with Madonna and Lola has been an unbelievable experience. They have such great sense of style, each brought their personal touch to the styling for the campaign." Momsen added, "A Material Girl can be anyone you want, it's all about making the style your own, that's what is cool about it."

The collection will launch exclusively in select 200 Macy's stores across the country and online on August 3rd for the back-to-school season. To support the launch, a national advertising campaign will appear in August and September issues of fashion, lifestyle and entertainment magazines such as Teen Vogue, Seventeen, Nylon and Cosmopolitan amongst others, be heavily integrated online and appear in cinemas throughout the summer.

The fall campaign follows a highly successful teaser campaign asking the question, "Who's That Girl?" Taylor was recently revealed as the celebrity muse chosen by Madonna and Lola. The campaign was shot on the streets of Brooklyn, New York by famed photographer, Tom Munro.

To celebrate the launch of Material Girl on August 3rd, Taylor Momsen will make a special appearance at Macy's Herald Square in New York and perform live. Lucky consumers and fans will be able to watch the acoustic performance in the junior department on the 4th floor and take photos with Momsen from 5-7 p.m. Additionally, select Macy's stores across the country will host Madonna-esque in-store events to engage loyal fans and fashionistas nationwide.

Madonna and Lola, who are very involved creatively in the Material Girl brand, will make a special appearance at Macy's Herald Square to celebrate the launch on September 22nd. In addition, Lola meets regularly with the design teams to work on the collection and blogs frequently about her experiences on "Material World, a fashion blog for the Material Girl."

Dari Marder, chief marketing officer, Iconix Brand Group, Inc., commented, "Taylor is a Material Girl, she has the ability to carry off numerous looks- edgy, rocker, flirty - which is exactly what the brand represents. It's all about expressing your own individual style." Marder added, "Madonna and Lola were very involved in the creative process, from choosing Taylor and suggesting photographers, to attending the photo shoot and working closely together on set, ensuring the looks were styled perfectly."

USA:Meghan Smith as Style Ambassador for Levi’s WomenBMW M-dedicated showroom to open in Singapore on August 2

UK:House of Fraser introduces Gaultier men's fragrance


House of Fraser has introduced the Jean Paul Gaultier collection to its online store. Since its launch in 1995, Jean Paul Gaultier men's fragrance continues to be a bestseller. 'Le Male' by Jean Paul Gaultier is an extraordinary fragrance that reveals the desires of a free-spirited man who is both virile and sensitive.

Jean Paul Gaultier's 'Le Male' eau de toilette is currently available online at 'Fougere', an essential accord of traditional men's perfumery reinterpreted by Jean Paul Gaultier, skillfully blends freshness and sensuality revolving around lavender, adorned with shivers of excitement and voluptuousness.

Mint is also introduced, followed by a trail of amber with hints of vanilla. The fragrance is stored in the famous Jean Paul Gaultier bottle. The bottle is in the form of a sculptural torso and features the famous sailor's shirt.

Customers can also shop for the Jean Paul Gaultier 'Classique' online at House of Fraser. The fragrances, created for women are the perfect embodiment of femininity. 'Classique' celebrates seduction with extreme sensuality. Its haute couture, bold and dramatic corset hides a tender soul that willingly gives itself over only to shyly retreat.

Never entirely the same, the 'Classique' woman signs each and every one of her roles with her unique lingering trail. Prompting strange feelings, simply enchanting or making men fall under her charm - her perfume is her means of seduction, the ultimate temptation… and no one can resist her.

In the 'Classique' fragrance, rose takes center stage in a composition that combines talent, precision and poetry, like all Jean Paul Gaultier creations. Physical and sensual, tender and voluptuous, the exceptional rose is like a baroque jewel.

It arouses to the point of indecency, reinventing a theme that has been interpreted a thousand times without ever falling into the trap of conformity or predictability. Body to body and skin on skin come to life in a vivacious corset bottle; its unique lingering trail of carnal charm remains a mystery. 

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USA:Style Icon Alexis to judge at Carry Me design


Lucite International, owner of the LuciteLux acrylic brand, announced Alexis Bittar, the world-renowned jewelry designer famous for incorporating Lucite acrylic into his creations, joined the judges' panel for its Carry Me! design competition.

The competition, which runs through October 29, honors the 75th anniversary of the innovative design material and follows the release of Janice Berkson's new book, "Carry Me! 1950's Lucite Handbags: An American Fashion." The book chronicles the evolution of Lucite purses, from simple, clear designs to the inclusion of colored tints, faux jewels, pearls, stones and fabrics. The Carry Me! competition encourages professional designers as well as students based in the U.S. and Canada to submit their modern interpretation of vintage Lucite handbags.

"I've been inspired by the design possibilities of Lucite since I started making my own jewelry 20 years ago," said Bittar. "The Lucite handbags created in the 50s are masterpieces and I look forward to seeing concepts submitted by today's emerging designers."

Wildly imaginative designers shaped Lucite into rockets, torpedoes, bullets, guitars, beehives, flowers and more, making the handbags a 1950s celebrity must-have.

"The opportunity for a young designer to present his or her concepts to someone of Alexis' stature is truly exceptional," said Chris Robinson, Business Manager at Lucite International. "To say we are honored to include him on the Carry Me! competition judges' panel is an understatement."

Bittar is the fourth and final judge for the competition. He joins Simon Ellis, business director, Lucite International Inc.; Caryn Scheidt, vintage handbag collector; and Janice Berkson, author and owner of Deco Jewels in Manhattan's SoHo.

Lucite International plans to create prototypes of the winning designs and exhibit them alongside vintage pieces from private collections at a New York City venue, to be announced. 

AMV-R Supercar by Alexei MikhailovUSA:Perry Olsen to offer Christian Audigier men’s jewelry

Wednesday, July 28, 2010

USA:Hamsa fragrance brings touch of spirituality


“Everything has meaning” mystically, so too the Hamsa amulet, according to Celine Leora who inspired Hamsa Fragrance. This amulet is a good luck symbol appreciated by Muslims, Jews and all spiritual people.

The symbol looks like a stylized hand and represents the positive power of spirituality. The Muslims call it the Hand of Fatima, while Jews call it the Hand of Miriam, sister of Moses. It brings prosperity and good luck, while scaring away evil.

The symbol is also found in Kabbala. The Hamsa amulet is becoming increasingly popular as a spiritual, yet nondenominational symbol all over the world.

Designer Celine Leora developed the idea of using the Hamsa symbol on fragrance bottles, so that the symbol and its power will always be present in the home and wearer.

The fragrance, or cologne, permeates a scent that reminds the wearer of their positive spiritual potential. Moroccan born Celine combines her art, spirituality and personal mystical experiences to bring meaning to all who wear it.

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USA:100 studios to present collections at Direction by Indigo


On August 3&4, around 100 International renowned studios will present their new collections at Direction by Indigo. The show is the leading and most influential source of original textile designs, trend forecasts, concepts and services for the U.S. textile and fashion markets.

During this summer edition, fashion designers, merchandisers and product developers will find the richest offer including as usual top international companies form the UK, Italia, France, USA…, and also the first participation of majors’ studios like New Age, Fiona Colquhoun Design and the come back of The Style Council.

For the third consecutive time the show will be held in the heart of Manhattan, a venue organized to make North American professionals work easier. During 2 days Metropolitan Pavilion will be exclusively dedicated to exhibitor’s creativity and the Fashion information proposed by Direction by Indigo.

The Surface Seminar Series will provide burning trends information from fashion industry’s specialists. Some 16 presentations will be given together with a selection of exhibitors designs and a preview presentation of the Première Vision Color Card for the Fall Winter 2011 12 season.

Prior to Paris edition in September, Indigo will present the decorative Influences for Fall Winter II I2. The leaflet, available at the show, will provide full details and illustrations of the seasons stories: Extreme nature, Graceful Allusions, Weird dreams, Free associations, Personal Messaging, Geometric Surprises. All these themes include, this season, Kid's Vision for the children's market. 

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USA:Meghan Smith as Style Ambassador for Levi's Women


The Levi's brand announced the winner from their search for the first-ever Levi's Girl. Meghan Smith, a Charleston, South Carolina native currently living in Brooklyn, New York, will be the new face and voice for Levi's women in the digital space.

Meghan created a two minute video submission via the Levi's Girl Facebook application showing off her unique style and personality to land a six-month paid position in the Levi's marketing department.

"We're so excited to have Meghan infuse a female voice and perspective as the newest member of our online community," said Kristin Bannister, Levi's Director of Women's & Digital Marketing. "Meghan's self-proclaimed passion for 'living, being and doing,' along with her keen sense of style, truly captures the female essence of the Levi's brand and quickly made her a fan favorite among our online community members. We're thrilled to have Meghan work alongside our Levi's Guy, Gareth, as we continue to deepen our engagement with consumers in the social media and digital space."

In her new role as Levi's Girl, Meghan will be immersed in the Levi's business with a focus on social media efforts and engagement and communication with the Levi's female fan base. Meghan will also serve as the Style Ambassador for Levi's Women, posting inspiring looks and designs, and channeling her ideas, outlook and discoveries to millions of people around the world. Meghan will have an active involvement in the community by covering news and live events for the brand. She will be relocated by the Levi's brand this August to work at the company's headquarters in San Francisco.

"I can't think of a more perfect opportunity for me at this time in my life and am so thankful to have the chance to be a part of a brand that I have loved and admired for years," said Smith. "I look forward to working with the Levi's team and sharing my experiences with women all over the world." 

Toyota mid-year review 2010Switzerland:Narendra Kumar designs garments for a Swiss airline

Monday, July 26, 2010

USA:Slingshot puts a вЂSpring’ in kids’ steps this fall


Stride Rite Children’s Group, a leading provider of premium children’s footwear, will launch kids into action with the new Slingshot by stride rite collection debuting today in all stride rite retail and leading specialty retailers.

Helping to transform kids into superheroes just in time for back-to-school, the sneakers include a new, innovative technology by stride rite where the heel is designed with an actual spring and elastic that mimics the mechanics of a slingshot -- all engineered to start a child's day in вЂSuperhero’ style.

“At stride rite, our goal with the new Slingshot by stride rite collection is to inspire kids and make them feel like they can run faster and jump higher everyday they play,” said Sharon John, president of Stride Rite Children’s Group. “Providing stride rite quality and durability makes these new shoes a win-win for moms and kids.”

The collection features styles for both boys and girls with pops of hot pink and glitter for girls and ooze green or sleek black and silver for boys, offered in both lace and adjustable closure.

The Stride Rite Children's Group, part of the Performance + Lifestyle Group of Collective Brands, Inc., markets the leading brand of premium children's footwear in the United States under such brands as stride rite, Saucony Kids, Keds Kids and Sperry. 

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UK:East launches new Toscana collection


With East’s new Toscana collection you can leave behind your busy lives, the city traffic and be transported to the quiet lanes and the rolling hills of Tuscany.

Imagine strolling the outdoor markets in a pretty floral dress, sweeping your pink scarf over your shoulder as you lean over to marvel at the fresh produce. Or perhaps you see yourself relaxing on the balcony of your villa, sipping glass of local wine, wrapped in a loose linen cardigan.

The striking colour palette of the Toscana collection is reminiscent of Tuscan rolling green hills, rust covered farm houses and tall stone walls covered in a multitude of bright pink wild flowers.

This feminine collection holds all of your favourite pieces that perfectly complement one another for a stylish yet relaxed everyday look. Liberty inspired floral dresses sit next to fresh linen trousers. Brightly coloured shrugs and cardigans layer beautifully over delicately patterned and embroidered blouses. Striped scarves add an element of fun to basic jersey camisole. And the cleverly designed summer rose corsage can be worn in your hair or clipped onto a pretty woven basket bag. 

India:Wills Lifestyle presents a vibrant colour splash this summer

USA:Jones signs fragrance deal? for Nine West brand


Jones Apparel Group, Inc. announced that it has entered into an exclusive, world-wide license agreement with Inter Parfums USA, LLC, a wholly-owned subsidiary of Inter Parfums, Inc. for the creation, production, marketing and global distribution of women's fragrances under the Nine West brand. Inter Parfums is a premier manufacturer and marketer of prestige fragrances worldwide.

Under the agreement, the initial Nine West signature fragrance will be marketed and sold globally in better department stores, specialty retailers and Nine West retail stores, with an initial launch planned to commence fall 2011. The agreement also grants Firmenich, a leading fine fragrance design company, the exclusive rights to create and supply the initial Nine West fragrance to Inter Parfums and Jones. Nine West is currently sold in 59 countries with flagship stores in leading cities, including New York, Toronto, London, Paris, Tokyo, Hong Kong, Shanghai and Beijing. The initial term of the agreement ends on December 31, 2016 with a provision for further renewal.

Richard Dickson, Chief Executive Officer of Branded Businesses at Jones Apparel Group, stated: "We are excited to be working with best in class partners, Inter Parfums and Firmenich, as we begin the creative journey of extending Nine West into this new world of fragrance. We are proud that Nine West, one of our most coveted brands, will be included in their notable portfolio of brands. Like the perfect pair of shoes, a woman's fragrance is the sensual completion to her look by providing an inviting and intimate expression of her identity."

Jean Madar, Chief Executive Officer and Chairman of the Board at Inter Parfums, stated: "Nine West's global brand recognition is an ideal platform for the development of a successful fragrance and an excellent addition to our premier portfolio. In working with Nine West and Firmenich, our goal will be to interpret Nine West through emotive qualities in scent that resonate with women around the world." 

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USA:вЂSecrets’ team launches The Big Pony Collection


OneRepublic, the band making waves across the pop rock music scene, has teamed up with Ralph Lauren to celebrate his latest men's fragrance launch, The Big Pony Collection. The group's hit "Secrets" has been tapped as the theme song for the Big Pony Fragrance Video shot by renowned filmmaker and photographer Bruce Weber.

"Having Secrets selected for the Big Pony Fragrance Video makes us feel like we're doing something that connects with people," says OneRepublic singer-songwriter Ryan Tedder. "We are extremely excited to be partnered with a compelling brand like Ralph Lauren."

The two-minute video portrays a new generation of Ralph Lauren enthusiasts at a polo match. The storybook montage reflects their youth, sportsmanship, and relationships, qualities personified by the introspective and captivating disposition of "Secrets" that resonates with millions of fans around the world.

Among the polo spectators in the video, four young men were specifically chosen to represent the corresponding archetypes of the four Big Pony Fragrances – sport, seduction, adventure and style. They are seen participating in the activities and fashion corresponding with each fragrance, qualities that today's generation can identify with in their own lives. Numbered for the four players of a polo team, The Big Pony Fragrance Collection empowers a new generation of men to get into the game and play by their own rules.

"This new team of fragrances brings choice, style, and modernity to a new generation of men," says Guillaume de Lesquen, President of Ralph Lauren Fragrances Worldwide. "OneRepublic captures these qualities in 'Secrets' in a way that brings a meaningful dimension to the entire launch."

In addition to the Big Pony Fragrance Video, the collection's microsite featuring a Create-Your-Own Video application that allows visitors to create their own edits by clicking and dragging their favorite scenes from the Big Pony Fragrance Video, adding "Secrets" and sharing with friends. The site will also feature a link to a Big Pony Fragrance Collection tab on Ralph Lauren's Facebook Fan Site, as well as ecommerce, news updates and information about the collection.

The Big Pony Fragrance Collection design is directly inspired by the iconic Big Pony shirts – colorful and bold Polo shirts with an oversized version of Ralph Lauren's signature Polo Player logo. The sleek translucent flask bottles are infused with rich color tints, contrasting with alternate splashes of color in oversized Polo Player icons and individual numbers – assigned according to scent and personality.

All four fragrances are based on a distinct duo of ingredients:

1: Citrus Aromatic, matching lime and grapefruit to represent sport.
2: Oriental Fougere, hooking up dark chocolate and musk for seduction.
3: Fougere Woody, mixing mint and ginger root for adventure.
4: Woody Fruity, a boost of mandarin and kyarawood for a stylish edge.

OneRepublic kicked off the partnership with the Big Pony Fragrance Collection with a headlining concert in New York City in July 2010. Their subsequent tour will travel Europe with U2 and return to the U.S. with the Maroon 5 Fall 2010 tour. 

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India:Kapil & Monika to unveil bridal line at 'Wedding Asia'


Delhi based designer Duo Kapil and Monika Arora will showcase their bridal collection at the fashion show to be held at Wedding Asia , Ludhiana on the 30th July’10 between 3:00 pm – 5:00 pm at Majistic Park Plaza.

Designer Kapil and Monika’s collection hugely comprises of heavily embellished lehengas, sarees, cocktail gowns , tunics etc.As India is ruled by women of different skin tones so does their collection which is a medley of pinks, beige, mauve, reds, black, blues and white.

Among fabrics we can see an extensive play of velvet , brocades, chandelier net for the inners and many other imported fabrics which are designed in such a way that they are easy to drape.Most of the outfits are ready to wear, making it just perfect for the women of today.

The embroideries done are very modern and bold where Swarvoski rules the embellishment which makes the sarees and gowns light yet dazzling. The designer’s philosophy is to not to just design but give a second skin to those who wear his clothes. 

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Vietnam:Giorgio Armani launches first stores to tap Asian demand


Italian fashion firm, Giorgio Armani SpA announced that, it has launched its first stores in Mongolia and Vietnam, with an eye to tap the Asian demands.

Emporia Armani boutiques were launched in Ulan Bator, Ho Chi Minh City in Vietnam and Mongolia. Armani already had a cafГ© operating in Vietnam.

Practically every nation is eagerly waiting and wanting to have the Italian design and fashion head, Giorgio Armani in to their markets, revealed a company’s founding president and chief executive officer.

Armani too on the other hand, wants to expand its geographic sources of revenues after profits declined by 28 percent last year, owing to economic downturn in North America and Japan.

The firm is following LVMH group, Moet Hennessy Louis Vuitton SA for opening stores in Mongolia and Vietnam. According to Bain & Company’s, a leading global business and strategy consulting firm, April estimates, luxury products sales in Asia Pacific, excluding China, is likely to increase by 10 percent this year. Currently, Armani has 1,503 single-brand outlets, across the globe.

China:Shanghai Mode Lingerie celebrates ART & CULTUREAMV-R Supercar by Alexei Mikhailov

Saturday, July 24, 2010

USA:Alkemie jewellery from 100% reclaimed metals


Forged from 100% reclaimed metals, husband-and-wife design team Ashley Lowengrub and Dara Gerson's striking, one-of-a-kind designs are equal parts art and accessory. Prior to starting Alkemie, each had successful jewelry lines working with traditional metals. After learning more about the harmful social and environmental effects of mining, they sought out local eco-friendly materials.

All designs are manufactured by hand in downtown Los Angeles, California. Alkemie Jewelry has earned a devoted international following based not only on their original design appeal, but also due to their leadership as a socially and environmentally progressive company. Drawing inspiration and motivation from their daily lives, their love for culture and planet as well as their strong beliefs to do no harm, Dara Gerson and Ashley Lowengrub are true pioneers.

Alkemie is completely family-owned and operated- therefore the process of inspiration and design often comes from a mutual dialogue of teaching and learning from their daughters: “Recently we were at the beach exploring tide pools with our kids, and our older daughter picked up this huge starfish which we flipped for. The texture was amazing as was the gorgeous natural form, and seeing the contrast against her hand gave us the inspiration for a new design that we recently produced: the Starfish Cuff”.

Years of experience in the jewelry industry had made Dara and Ashley weary of the toxic working conditions and environmental impacts of the gem and fine metal industries- until one day they decided it was something they could no longer continue to support. It was then that Ashley and Dara, combining their shared knowledge of the industry collaborated to create Alkemie- a brand that would immediately pioneer and change the jewelry industry due to its social and environmentally responsible practices.

Alkemie promotes fair trade, local living wage and eco-sustainable business practices to combat the existing harmful effects and conditions of the metal and gemstone industry; including social issues such as children working in dangerous conditions to mine and mount stones, as well as environmental issues, like toxic chemicals from mines seeping into the surrounding land and severely damaging precious watersheds. Dara and Ashley knew they could continue to create beautiful jewelry within the framework of ethically and socially responsible standards, and working with 100% reclaimed metals, they have successfully merged eco with art. 

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Switzerland:Narendra Kumar designs garments for a Swiss airline


Narendra Kumar, one of India’s top designers, has done it again; he has designed apparels for a premium Swiss airplane firm and has also become a brand ambassador for the firm.

On this occasion, Narendra Kumar informed that, for this year’s calendar, his exclusively designed couture gowns comprise of the rich tradition of haute precision and polished luxury.

Every piece created and designed by Kumar, portrays the importance of personalized service and the kind of travel experience one is likely to encounter when traveling by this airline. In all, the calendar displays style and hospitality the airline represents, informed a company official.

This official also added that, Kumar’s designs capture the real essence of what the firm’s Indian customers appreciate about them, which is high-end luxury, a fusion of comfort and style and more importantly, attention to the minutest detail possible.

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UAE:Damas unveils svelte Sirius watch collection


Damas, the leading international jewellery and watch retailer in the Middle East, introduces Sirius by Chronoswiss.

The name of this line is inspired by the brightest star of a very special constellation that becomes visible in the night sky called the Sirius. This star outshines all the others. The name of the watch originates from the Greek language (Seirios, which means blazing or burning). Due to its special brightness, Sirius has been used as a navigational aid by seafarers from time immemorial, such as on the Polynesian island groups.

Ajay Pandey – GM Category & Marketing Head of Damas said: “Sirius by Chronoswiss is an amazing watch. The ticking Sirius reaches maximum sparkle with its combination of timeless aesthetics and clever technical details: within its elegant and particularly svelte case a horological treasure is housed: exclusive manufacture Caliber C.111. It is based on an historical manually wound movement from the 1950s, which today is only available from Chronoswiss.”

Through the serially outfitted sapphire crystal case back, which Gerd-Rudiger Lang was the first to use on wristwatches, the fascination of the active mechanics inside the watch can be superbly admired: true beauty that comes from inside. These mechanics also mirror the design of Chronoswiss’s new star. Harmonious, classic, and simultaneously modern, the dial is designed in a fully new, subtle way. Two sweep hands display the hour and minute, while the seconds make their rounds in a subsidiary dial at 6 o’clock.

Straightforward understatement sees Chronoswiss remaining true to its own motto вЂno compromise in form or function’ - nothing takes away from the essentials, the display of time. However, the brand also remains true to its attention to detail, for example in the lavish applied markers and hand-finished hands in the shape of a stylized leaf (feuille in French). Gentlemen have the choice of casual stainless steel or precious red gold, and the dial is available in a choice of solid sterling silver painted either black or white.

With its exquisite manufacture caliber and surprisingly pure elegance, above all visible in its flat case framed by a polished bezel, Sirius will also find a special place in the firmament of fine watchmaking. Unlike its heavenly namesake, Chronoswiss Sirius is not 8.6 light years away from us, but rather, shines very much within reach — on one’s wrist.

The Chronoswiss Sirius collection will soon be available at Damas Les Exclusive Boutiques in Saks Fifth Avenue, BurJuman; Emirates Towers; Burj Al Arab; Madinat Jumeirah, Dubai Mall; Deira City Centre; and at the Mall of the Emirates.  

Switzerland:RAYMOND WEIL, a watchmaker true to its values

USA:Prime Outlets teams up with fashion expert James Aguiar


Fashion-forward shoppers know it's not just the latest trends of the season that help to build a stylish wardrobe, but classic pieces that stand the test of time. That's why Prime Outlets, a portfolio of 21 outlet shopping destinations across the U.S., teamed up with celebrity fashion expert James Aguiar to reveal five essential fashion pieces every woman should own as well as how to find them for a fraction of their regular retail cost.

According to Aguiar, fashion expert and host of "Full Frontal Fashion," "Where D'Ya Get That?" and "Style Court," in a culture where fashion trends are fleeting, the key to building a great wardrobe is starting with a few timeless pieces.

"Trends may come and go but there are essential fashion classics that will never go out of style," said Aguiar. "From the little black dress to the classic trench coat, these are the must-have items every fashionista should have in her closet."

Prime Retail's Senior Vice President of Marketing Karen E. Fluharty says that Prime Outlets teamed up with fashion expert Aguiar because his tips and advice teach everyday women how to work affordable designer pieces into their wardrobes.

"Outlets allow access to the finest brands for a fraction of the cost," said Fluharty. "James is known for being front and center at fashion shows around the world and knows how to translate what he sees on the runway into everyday looks for fashionistas across the country. His tips help women pinpoint their wardrobe needs and update their looks by incorporating a few essential items."

At everyday savings of up to 65 percent off full retail prices, Prime Outlets' shoppers have complete access to style icons including Gucci, Michael Kors, J. Crew, Banana Republic, Gap, Coach, Victoria's Secret, Tory Burch, Polo Ralph Lauren and Saks Fifth Avenue OFF 5TH, among many others.

The LBD – Whether simple and classic or a more glamorous choice in various lengths and sheer fabrics, the little black dress (LBD) is a must-have. Think Audrey Hepburn when choosing this piece and look for a dress that's tailored and fitted through the waist. Pair your LBD with wedges and a designer handbag for a daytime look, or strappy sandals and an ornate clutch for a night-on-the-town.

Crisp White Shirt – Look for a crisp white shirt with feminine detailing around the bustline, a long silhouette and French cuffs to pair with skinny cigarette pants or a pencil skirt for an easy, tailored look. Take your look into the evening by pairing a white blouse with a ball gown skirt and layers of pearls for a sophisticated look sure to turn a few heads.

Top Handle Bag – A top handle bag with a strong shape and structure is a must-have fashion classic. Look for top handle bags in a variety of colors with interesting details such as intricate stitching and unique hardware for a stylish accessory that will last a lifetime.

Printed Scarf –This essential accessory will freshen any look and always keep you in style. Whether tying it around your neck, head or handbag, look for colorful scarves with prints and patterns for a posh, sophisticated look.

Sweden:Tailored looks & uniform styles are spot on this autumnToyota Corolla world’s best-selling car, new Chinese plant to increase production

USA:WhatSheBuys adds newest UGG fall styles


WhatSheBuys, a specialty boutique retailer featuring world-class, best-of-category brands for her, him and child, announced that it has started to receive UGG Australia shipments of Fall 2010 styles of new UGG boots, slippers and shoes for women, men and children.

“We have just received new styles for women including the newest version of the hot UGG Women’s Highkoo Boot, fall colors in the Bailey Button, Classic Tall and UGG Classic Short Boots” stated Cathy Kamimura, Chief Buyer for WhatSheBuys. “In addition, we have received new UGG styles for children and some new colors in the men’s collection as well,” she concluded.

WhatSheBuys, a company that specializes in identifying world class brands, is perfect for UGG Australia, a company that delivers luxury and comfort in every boot, shoe, and slipper. UGG uses only the finest materials for the construction of each boot or slipper, including the highest quality leathers, suede, and the world’s finest sheepskin. UGG sheepskin footwear continues to be a modern and comfortable fashion that has been seen on the runway in Milan, Paris, and New York.

“I just love UGG. The brand continues to produce footwear that is both comfortable and fashionable. It’s not just about the UGG Classic Boots anymore. The range of fashions is incredible. We are still expecting many more styles to land in early to mid August. I absolutely love the new UGG Women’s Bailey Button Triplet Boot” said Cathy when asked about her overall opinion and favorite boot in the new UGG Fall line. 

USA:American Apparel expands Nail Polish CollectionVolvo adds new diesels to UK line-up, Australian launch under assessment

USA:Y-3 communication campaign for A/W 2010-11


For Autumn/Winter 2010-11, Y-3’s (Yohji Yamamoto) communication campaign is deeply rooted in the emotional context of a fashion photograph that is classical yet modern.

The campaign presents a direct fashion correlation married with an abstract representation of the team and once again features Zinedine Zidane along a group of models. Black and white photography coupled with contrasts of lightness and darkness creates a dramatic and poetic story. The concept allows for the opportunity to showcase movement and product, exhibiting the fusion of a sport inspired, high-end fashion brand.

The result is an over arching communication campaign that translates into still images, inserted into the most relevant international print media; a short mood film, released in three instalments globally; as well as an updated brand website design.

Y-3’s communication campaign reveals a mood rather than a focus on actual garments. With snippets of cityscapes recorded in black and white of cropped or blown-up images, the campaign fuels both a sense of entrapment and desire while asking to think on a visual level. For the coming season Y-3 departs from the FIFA 2010 World Cup of Spring/Summer 2010, and arrives with a collection that is slightly dark and brooding. It taps into the urban desire of breaking out of the mold, the confinements of everyday life, and ventures into the unknown.

"Recently the trend has been for tighter and shorter and sexier clothes, I wanted to wrap the body again, and not show too much."  

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USA:Y-3 Metallic Neo Tech Range for A/W 2010-11


This Autumn/Winter 2010-11, Y-3 has produced a range of METALLIC NEO TECH footwear pieces.

Shiny metallic silver is the main colour used within this capsule footwear collection alongside accents of neon red and violet. These iconic leather sneakers and high heels feature detailed mesh overlays and debuted on the runway during the Y-3 fashion show in New York.

The collection marries the ideas Tradition & Futurism with an element of modernity that is strongly highlighted by this season’s footwear. Y-3 has always melded technology with tradition, and never has this been more apparent.

The men’s Light Runner, Moto High and Neo Tech styles have shifted away from the classic trainer. Each model provides superior comfort due to the adidas adiPRENE technology. An adiPRENE+ insert in the forefoot area stands for elastic cushioning, while the adiPRENE heel insert is shock absorbent.

The Torsion Heel and the Cushion Wedge bring a new aesthetic for the Y-3 woman. Both high heels combine sporty details with premium materials, making these styles very distinctive and uniquely Y-3. Both models make use of the adiPRENE technology for maximum comfort. In addition the Torsion Heel features a lightweight arch support, the вЂTorsion System’ developed by adidas. It allows the forefoot and rear foot to move independently and adds more stability and flexibility.

The Metallic Neo Tech range is yet another confident display of the collaborative efforts of adidas and Yohji Yamamoto. 

Aston Martin V12 Vantage on the way to the USAGermany:Get fit, feel confident & re-energise your workout wear

USA:India to be focus country at MAGIC


This August, Sourcing at MAGIC, the largest and most comprehensive fashion sourcing event in North America, will showcase more than 700 apparel and footwear manufacturers, fabric mills, trim & component suppliers, print design studios and fashion supply chain providers from over 40 countries at the Las Vegas Convention Center's North Hall. This represents a 30% increase in size compared to the show in August 2009.

Opening its doors on August 16th, 2010, one day before The MAGIC Marketplace, Sourcing at MAGIC will highlight and celebrate India, this season's focus country, with over 75 exhibitors, and launch two new sourcing categories: Design Elements, showcasing original design manufacturers (ODM), and Footsteps, the show's new footwear sourcing environment, representing both component suppliers and manufacturers.

"As the wealth of resources on the MAGIC show floor continues to grow, we are seeing equally exciting developments in sourcing," said Chris DeMoulin, MAGIC International President and Executive Vice President of Advanstar's Fashion Group. "The MAGIC Marketplace is definitively the most efficient one-stop shopping resource in the world for the entire fashion industry, and Sourcing at MAGIC's incredible international scope is a tremendous asset for both our exhibitors and retail attendees."

Focus Country India, Strong Country Growth and Premier China
India, the world's second largest producer of textiles and garments will take center stage at Sourcing at MAGIC with over 75 exhibitors. The Minister of Textiles, Government of India, Dayanidhi Maran, will be in attendance on August 16th for the official ribbon-cutting and inauguration ceremony at the India Pavillion. To celebrate India's strong representation at Sourcing at MAGIC, the India Pavilion will host a cocktail reception open to all attendees on August 17th at 3:30 pm.

Other countries significantly expanding their presence at the August show are Taiwan, the Philippines, Vietnam and Mexico, with more than 60 new exhibitors from these regions.

Expanding upon the show's strong representation of resources from China, Premier China is a new area, showcasing more than 30 large vertically integrated women's, men's and kids' wear manufacturers from China offering contemporary design capabilities.

Introducing New Sourcing Environments
Design Elements, one of the two new sourcing environments premiering this August, is a juried section of original design manufacturers (ODM) offering ready-made designs with low minimums.

Footsteps, another new show category at Sourcing at MAGIC, will showcase international footwear component suppliers from the U.S., China, Taiwan and India. Participating footwear manufacturers include JP Originals, Fortune Dynamic, East Lion, SMAC and Legend.

In addition, Sourcing at MAGIC is further expanding its fabric and trim environment representing over 60 international textilecompanies this August.

Hong Kong:HKFW, Summer Sourcing Show to open Monday2010 Mitsubishi ASX coming to Australia in August

USA:Plus-size model Emme brand envoy of


OneStopPlus, the premiere online destination for curvy women who demand high style in plus-size fashion, announces influential plus-size model Emme as the brand's new ambassador. As an advocate for OneStopPlus, Emme will serve as an all encompassing consumer and media liaison, through the establishment of a social networking presence on Twitter and Facebook, as well as through the website, offering blog videos, Q&A's and more.

"Emme is an icon and role model for women of all ages and we are thrilled for her to be joining the OneStopPlus team. She has revolutionized how plus sizes are represented within the fashion industry, personifying the beauty of and serving as a powerful voice for curvy women in America. She will undoubtedly bring a great deal to our brand," says Stephanie Sobel, President of OneStopPlus Group.

As one of the first and most visible curvy models within the fashion industry, People Magazine has twice recognized Emme as one of the "50 Most Beautiful People," and was honored by Glamour Magazine as "Woman of the Year." In addition to her modeling career, Emme is a seasoned author, television personality, lecturer, host of FOX's hit reality series "More to Love," and a clothing designer. Emme is also a known advocate for a healthy body image and self-esteem, much like

"My partnership with is a fabulous opportunity to reach, not just women with curves, but all women around the world – regardless of size, shape or body type. I hope the rest of the fashion industry takes note of what OneStopPlus is doing," notes Emme. is the world's first and only web-mall for plus-size women and big & tall men. The philosophy for plus-size women is reflected in every aspect of its website. The look and feel is upscale and the collections are not considered simply as clothing, but fashion. Plus-size women now have the same fashion choices as their size 8 counterparts, with access to everything from the classics to what's right on the mark in terms of the latest trends. Featured on this website include leading designs in American and European plus size fashion from Woman Within, Roaman's, Jessica London, AVENUE, Taillissime and Ellos. is a Redcats USA brand. 

Toyota Corolla world’s best-selling car, new Chinese plant to increase productionAustralia:Gale and Hawkins to battle out in the swimwear market

Thursday, July 22, 2010

France:Fashion-clothing trade show 'Zoom By Fatex' in Sept


In September 2010, Zoom by Fatex is celebrating its 5th session as well as honouring the 25 years of the HyГЁres Festival with a retrospective exhibition of this event.

5 sessions, 5 key figures:
Since its creation in September 2008, Zoom By Fatex, the innovative trade fair for industrial manufacturing partnerships, close to the fashion-clothing industry, has been achieving outstanding results:

• + 13 % more exhibition area
• 1 countries represented
• 145 top-quality specialized exhibitors
• + 23% visitors on the last fair
• 52 % of international visitors

Zoom By Fatex
14 – 15 – 16 September 2010
Paris Nord Villepinte – Hall 2 Paris, France

ZOOM by Fatex, quality manufacturing at the service of fashion design.

September 2010: A harmonious and diversified development

A varied, international offer
A selection of 30 new, top-quality fashion manufacturers from Italy, Turkey, and Lithuania. Egypt is also making its official entrance with 3 exhibitors.

ZOOM by FATEX is continuing its selective and qualitative positioning by providing visitors with an offer which is even more specialized and diverse, with manufacturing solutions for small and large luxury ranges for a targeted market.

The group of French fashion manufacturers, with its 22 exhibitors, is proof that taking part in Zoom by Fatex is essential and indispensable, particularly for developing contacts worldwide.

You will notice the degree of loyalty of exhibitors to ZOOM by FATEX and all countries taking part in the trade fair have increased their presence - in particular, France, Morocco, Tunisia, Lithuania and Romania. Mauritius and Portugal continue to maintain their offer on the market.

Don’t miss the information stand for fashion manufacturers from the Republic of Macedonia, representing new companies for future seasons.

Appropriate, shrewd solutions:
Offers of accessories, which are highly sought after by visitors, are many and varied and include leather goods (bags and shoes) socks, stockings and tights.

Additional expertise with regard to dry-filling is now part of the trade fair’s overall offer: embroidery, quilting, filling. During the past few sessions, we have noted that most fashion manufacturers are armed with certifications and eco-labels, offering full social and environmental guarantees demanded by today’s principals.

Small miscellaneous items:
The Italian power with 11 top-of-the-range fashion manufacturers expected to take part under the ICE (The Italian institution for international business) and CAN (Confederazione Nazionale dell’Artigianato e della Piccola e Media Impresa) banners with, in particular: Annalisa for flowing luxurious fashion, Cristian for luxury leather goods and the well-known expertise of Maglificio FMF, Ideassette, Eventi and Confezion Vicentine, I Frati (parka).

Egypt is proposing knitwear, sleeve clothing, and shirting.

China:Shanghai Mode Lingerie celebrates ART & CULTURE2010 Mitsubishi ASX coming to Australia in August

USA:rue21 unveils exclusive fragrance, twentyone black


rue21, inc., a leading specialty apparel retailer, announced the introduction of their 11th exclusive fragrance, twentyone black. This girls’ fragrance is launching on July 21, 2010 in all rue21 stores across the country.

twentyone black is a mysterious and addictive fragrance that conveys the carefree spirit of today’s confident girl. Inspired by the “good side of bad,” the fragrance is designed to bring forth the edge that every girl has inside.

Through a blend of jeweled oranges, watery pineapple slices, creamy coconut and precious woods, twentyone black evokes a sense of individuality and enigma, making it the perfect fragrance to create a statement all your own.

Bob Fisch, President and CEO, commented, “We are thrilled to be launching our 11th exclusive fragrance to start the Back To School season. twentyone black expresses the independent spirit of our shoppers, and complements the trendy new fashions we have arriving in our stores for both girls and guys over the next few weeks.” 

USA:Fragrance, candy & music to come under name of Mariah CareyAston Martin V12 Vantage on the way to the USA

USA:Launch of Neil Lane Bridal collection at Kay


Celebrated jewelry designer Neil Lane and Kay Jewelers announce the launch of Neil Lane Bridal, a collection of 36 vintage-inspired engagement and wedding rings. Each ring is designed by Neil Lane and hand crafted, assembled, and finished by skilled artisans, with diamonds that were hand selected by Kay.

As an avid collector of period jewels with a keen eye for style and elegance, Neil Lane has earned the respect and devotion of his diverse clientele and the greater public. Neil’s work can be admired on film, television and music icons at red carpet events and celebrity weddings on some of the world’s most influential women.

“I was influenced by over 20 years of design for some of Hollywood’s legendary stars to create a collection with Kay Jewelers that is authentic, glamorous, and romantic,” said Neil Lane.

Neil’s love of period jewels and his commitment to the value of old world craftsmanship are reflected in the Neil Lane Bridal Collection for Kay Jewelers. The intricate designs feature period influences with historical references to art and architecture. Each ring is a celebration of old and new, inspired by Hollywood glamour.

“We are thrilled to launch the new Neil Lane Bridal collection at Kay Jewelers,” said Mark Light, President and CEO, Kay Jewelers. “Partnering with Neil Lane, we have created a one-of-a-kind bridal collection for our Kay customers that reflects Neil’s immense talent for intricate design and passion for style and glamour.”

The Neil Lane Bridal collection features 36 engagement and wedding rings, grouped in the following themes: Energy, Timeless, Essence, and Harmony. 

USA:Leah Chalfen creates headpieces for J. Crew Weddings Store

Tuesday, July 20, 2010

USA:Giorgio Gucci celebrates 10th anniversary of вЂGiorgio G’


On Wednesday, September 29th, Mr. Gucci will launch and auction his exclusive line of premium cognacs at the legendary Pierre Hotel. The launch of his cognacs will be in commemoration with his 10th year anniversary of the “Giorgio G” brand. Mr. Giorgio Gucci will be in Washington, D.C. on September 22nd through the 27th. He will be in New York City on September 27th through the 30th. Giorgio Gucci is the third generation of Italian fashion geniuses whose grandfather, Guccio, as a saddle-maker, established the Gucci House of design in 1905. For over five decades, Giorgio Gucci worked in the family business with his two brothers, and his father Aldo. The Gucci name has become synonymous with luxury and refined taste.

Giorgio Gucci created fashion intrigue by introducing his own brand, “Giorgio G”, with a fresh perspective on luxury and style that redefine modern luxury, beauty and elegance. “Giorgio G” produces exclusive clothing, accessories and, now, cognacs. The “Giorgio G” line is hand-made and exquisite to the taste. The products have become a symbol of excellence for the elite around the world.

Now, after ten successful years of international recognition for the “Giorgio G” label, Giorgio Gucci is achieving new heights by creating this extraordinary line of ultra-premium cognacs. This new line has been conceived and created with the same high quality standards, found in all of “Giorgio G” products. This is a unique opportunity to literally enjoy an evening socializing and dining with Mr. Gucci, as you sip his “Giorgio G” cognacs.

We will have the rarest cognacs for sale, on the evening of Wednesday, September 29th. Aged from 35, 50 and 50 plus years. All cognacs are numerated and limited, and they all come with certificates of authenticity, personally signed by Giorgio Gucci himself. The bottles are designed under Mr. Gucci’s directive, and are themselves a true works of art! “Giorgio G” cognacs may be enjoyed now, or added to your collection with the value increasing, year after year. Mr. Gucci’s cognacs will be a tremendous treat to you, and will certainly become an amazing and precious gift to your friends and loved ones.

We look forward to welcoming you for an unforgettable evening of opulence at the Taj/Pierre Hotel on Wednesday, September 29, 2010.

In addition to showcasing The “Giorgio G” cognacs, we will be featuring the Emperor’s Brand products which are offered in a selection of spirits, fit for all connoisseurs with a regal palate.

Emperor’s Brand’s products have graced the American spirits market since May 2007, attracting aficionados with refined tastes. For those of you who are familiar with our ultra premium vodkas: Emperor, Versailles, Winter Palace and Imperial Exclusive, which are set apart from the competition because of their high exceptional quality.

We are honored and thrilled to add this new line of collectable and exceptionally rare cognacs - “Giorgio G" - created by fashion and lifestyle icon, Mr. Giorgio Gucci. 

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Hong Kong:Elderly & disabled unleash their fashion design talent


The “Youreable” Fashion Design 2010 organized by the Troels H. Povlsen Care Apparel Centre under the Institute of Textiles and Clothing (ITC) of The Hong Kong Polytechnic University (PolyU) has come to a fruitful close. An award presentation ceremony was held (17 July) at Olympian City 2 Plaza to pay tribute to the elderly and disabled participants for their hard work.

Co-organized by the Hong Kong Federation of Handicapped Youth, Caritas Hong Kong Services for the Elderly, The Neighbourhood Advice-Action Council – College for Adults with Special Educational Needs, St James’ Settlement, SAHK (formerly known as The Spastics Association of Hong Kong), Direction Association For The Handicapped and Skills Centre – A Member of VTC Group, the event provides the elderly and the disabled with an opportunity to unleash their talents in fashion design and apparel making. It also helps foster community care and social inclusion through teaming up the participants with others in the community.

A total of six awards were presented at the ceremony officiated by Mr Matthew Cheung, Secretary for Labour and Welfare of the Hong Kong SAR Government; Professor Walter W. Yuen, PolyU Vice President (Academic Development); and Dr Frency Ng, Director of Troels H. Povlsen Care Apparel Centre. The awards were given to the Best Design, Most Creative, Best Potential, Best Design Concept, Outstanding Performance and Best Team.

Speaking at the ceremony, Professor Walter W. Yuen said, “We are glad to see that our students have shown their concern for people with special need by contributing their expertise to this meaningful event. Under the technical guidance and support of our ITC students, participants are able to design and make garments for their loved ones.”

Dr Frency Ng remarked, “This year, the number of participants has increased and we have teams coming from Guangzhou and Foshan. The judges were impressed by the high-quality design of the participants. For example, a lady who has spastic illness has designed a wedding gown for wheelchair user, and a lady who is visually impaired has designed a check pattern shirt specially made with different fabric texture which could be felt by hands.”

Among the 250 finished products, 25 have been selected and the loved ones of the elderly and disabled participants dressed in these outfits at a catwalk show. Other activities of the ceremony include an Elderly Fashion Show put together by PolyU and a special performance by SAHK.

Established in 2007, the Troels H. Povlsen Care Apparel Centre is the first of its kind in Asia which promotes the concepts of specialized clothing and supporting accessories for the disabled and the elderly. The Centre has brought together multi-disciplinary experts in textiles and clothing, clothing designers, rehabilitation specialists, as well as health care professionals. 

Hong Kong:Style Hong Kong promotes fashion talent across AsiaMercedes-Benz 3.5-litre V6 specifications

USA:Islands of the World Fashion Tour: Chicago


Mode Iles Ltd., organizers of the award-winning "Islands of the World Fashion Week", announces the second city of it's Islands of the World Fashion Tour: Chicago.

With the success of the tour that commenced at the El Paseo Fashion Week in Palm Springs, California, in March of this year, President of Mode Iles, Owen Bethel is thrilled to once again showcase talent from island nations to the key populace of the fashion world. The show will take place on August 10th, 2010 at the exquisite Loft on Lake in the famous West Loop of Chicago.

In comparison to the previous show, the designers of the Islands of the World Fashion Tour team will be the only featured designers. The featured designers of the tour in Chicago are award winning; Eric Raisina (Madagascar), Harl Taylor BAG (Bahamas), K. Bobby (Jamaica), Nadya (Bali, Indonesia) and newcomer, Raang Designs (Trinidad & Tobago). "This exclusive showcase will capitalize on the intricacies of the craftsmanship that our designers display and directly expose them to the international media and buyers in the important Chicago fashion market." said Mr. Bethel.

With just a few months leading to the climax of the Tour and the main event slated for November 11th - 13th in Nassau, Bahamas, the Islands of the World Fashion Tour will make another stop in Miami, Florida in October as the journey continues. This year's event promises to be impressive and fabulous, as it will be dedicated to the rebuilding of Haiti, following the destructive earthquake in January. 

Toyota Corolla world’s best-selling car, new Chinese plant to increase productionUK:African Fashion Awards promoting ethnic fashion

USA:Creative swimsuits on display at Mercedes-Benz Fashion Week


Mercedes-Benz Fashion Week Swim is shining bright as a packed schedule of designers showing their newest and creative swimsuit styles gets underway in South Beach Miami at The Raleigh Hotel. From July 15-19, 2010, twenty shows light up the runways from leading swimwear brands including Mara Hoffman Swim, Poko Pano, Cia.Maritima, Nicolita and this season's Mercedes-Benz Presents Designer, Trina Turk.

Fashion insiders making their way through the Grand Cabana runway entrance at Mercedes-Benz Fashion Week Swim can get a glimpse of one topless model taking in the Miami sunshine. The 2011 E-Cabriolet, the newest four-seat convertible developed for year-round top down driving is the star of this season's shows. The E-Cabriolet's four season use is possible through several innovations including a newly designed insulated, sound-dampening soft top that provides a clearly noticeable reduction in the interior noise level compared to conventional fabric soft tops. Another innovation that has many drivers excited is the new AIRCAP system, a virtual wind blocker that rises at the touch of one button to reduce air turbulence in the vehicle's interior.

Mercedes-Benz Presents Designer Trina Turk shows off her latest collection drawing inspiration from the city of Acapulco in the 1960's & 1970's, an era known for glamorous getaways by Hollywood's rich and famous and the international jetset.

The collection is a mix of her unique prints in a range of colors including sophisticated uses of black and white to multi-colored patterns of free flowing shapes. A significant amount of emphasis and detail is on the hardware throughout the collection inspired by Trina Turk's signature patterns and her love of vintage jewelry and architecture.

The Mercedes-Benz Star Lounge in the Esther Williams Suite, a haven for designers, celebrities, VIPs, media and guests, takes on a new look from local design firm Barton G. The suite makeover incorporates a beach summer theme including white and sand palette with aqua accents bringing the sea and light into the interior. Pillows designed by Trina Turk are beach inspired, and are coordinated with the drapery and floral arrangements displayed in glass tank with marble and bamboo bringing an element of purity to the overall decor. Architectural lighting and seating invoke Mercedes-Benz luxury and a perspective mirror allows guests to see themselves within the glamorous Star Lounge setting. 

USA:Trina Turk designer of ‘Mercedes-Benz Presents’Mercedes-Benz 3.5-litre V6 specifications

USA:Iron Horse Jeans to sponsor fashion show at Arabian Youth Nationals


Iron Horse Jeans and The Arabian Horse Association (AHA) announced that Iron Horse Jeans will sponsor a fashion show at the Arabian Youth Nationals at 5 p.m. on July 28 in the Lujan A building at Expo New Mexico. Immediately following the fashion show, spectators have the chance to see an acoustic performance by Nashville country recording artist and Iron Horse Jeans spokesperson Felicia King. "We are looking forward to a great event with The Arabian Youth Nationals and a great concert with Felicia King" said Mark Wentura, president of Iron Horse Jeans.

The fashion show will feature Youth Nationals' exhibitors showing off the hottest styles of jeans, jewelry, hats and other accessories in a fun-filled evening that will include free ice cream, music, wine and cheese. King's performance will be the perfect finale to the event; a great display of her bright singer, songwriter talent.

Based in Nashville, Tennessee, King began singing at age five and started writing songs when she was 10. Now at 22, King has been performing alongside some of the greatest names in country music. "I'm so excited about being a spokesperson for Iron Horse Jeans and I love Arabian horses," says King who rescued an Arabian horse with her family as a teenager. "We literally saved her life".

In March, Iron Horse Jeans became the official jean sponsor of AHA, committing to a seven year partnership. Iron Horse Jeans, was formed to fill an obvious gap in fashion jean apparel. Promising to deliver the hottest fabrications in jeans, knitwear and belt accessories, reflecting what today's consumer wants, the fabrics, designs and details are based on years of experience working with the demanding mainstream market.

In the future, Iron Horse Jeans will be working closely with the Arabian Horse Foundation. The Foundation is the philanthropic arm of AHA and offers donors the opportunity to donate in three categories of support: Youth Scholarships, Equine Research, and Rescue and Rehoming. The Foundation garnered national and international attention with the announcement of the Patrick Swayze and Lisa Niemi Scholarship for youth aspiring to a career in the performing arts. 

USA:Oops Jeans spices up your look2010 Mitsubishi ASX coming to Australia in August

Germany:GDS to open on Sept 10 with 1750 shoe & bag collections


The gradual recovery of the economy has created both an upbeat and more sombre mood. And both these emotions are reflected in general fashion and shoe trends – and so too in the urban and streetwear segment. Soft and fresh tones with touch of romance exude optimism while dark influences also emerge – sometimes even on similar shoe styles which only differ in terms of colour, fabric and presentation. A wide variety of trends impact urban and streetwear looks this season, thereby triggering a variety of different design themes.

The Amsterdam design forecasting agency YTrends presents four trend themes for the 2011 Spring/Summer season:

Combining traditions – Formal – Eco materials – Innovative proportions

Combining traditions
Several trends remain significant long term and feature prominently in Summer 2011. Retro styles for men and women and a focus on traditional craftsmanship convey a sense of assurance and longevity. A combination of both, however, triggers interesting new ideas such as the use of traditional skills and finishing techniques for sneakers that were previously only massproduced or new-style uses for old-fashioned designs. For instance, deck shoes with an ethnic-style opanka construction very much tie in with this theme.

This desire for traditional classics can also be seen the steady rise in the number of formal-looking shoes styles. Here we see new takes on classic men’s shoes for the young and trendy customerbase through to countless high-heel variations for women. Court shoes and ankle boots remain key and are combined with the many retro skirts, dresses and leggings still in evidence on the fashion scene. Lasts are feminine but not staid and for the large part dispense with elongated toes. The focus here lies on the design of special heel shapes.

Eco materials
The use of ecological materials is still of great significance in Summer 2011 – especially since eco trends are easier to transpose in summer. Sandals facilitate minimal designs with unlined, vegetable-tanned leather uppers. Styles made with fade-out, textured or waxed canvas or satin also feature in this theme. Materials like these also appear in the summer versions of the many robust casual boots emerging last season. There is no end in sight for the experimentation with new dyeing techniques like spraying, tie and dip dyeing.

Innovative proportions
Furthermore, young shoe fashions also experiment with all-new shapes. These are heavily influenced by architecture and science and display proportions that are either geometrical – negating, even distorting the shape of the foot – or highly curvaceous in design, so flawless that the shoe seems like a living organism. As well as impacting some slim, elegant heels this feature mainly influences platforms of all kinds plus wedge heels and other stable heel shapes.

GDS will be held in DГјsseldorf from 10 to 12 September 2010. Altogether some 760 exhibitors from 33 countries with approx. 1,750 collections will be presenting their shoe and bag trends for Spring/Summer 2011 (correct as of 15 July 2010). 

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Saturday, July 17, 2010

UK:Pure London to support emerging designers


Pure London will be supporting the up and coming talent in the British fashion industry this August with the winners of Graduate Fashion Week showcasing their collections on the main catwalk.

Graduate Fashion Week aims to promote and nurture the talents of today’s young, creative innovators, so that tomorrow’s creative industries can continue to play a major role in the economy of the UK and the rest of the world.

The very best BA Graduate fashion design talent in the UK including Rebecca Thomson, Sara Wandsworth, Naomi New and Rhea Fields will be opening the catwalk show on the main stage every day, a must see for any buyer.

Rebecca Thomson, of Manchester University School of Art, is the winner of the most significant and prestigious prize at GFW, the River Island Gold Award. Her collection presents elegant wearable, neutral designs which have a strong commercial feel. The striking ethereal, structurally engaging collection features lace and frills, ruffles and flounces.

“We have all agreed on the winner because of her good sense of proportions, the unusual and interesting combination of fabric and for the contemporary feeling of her collection. She proved to be a complete designer, with creativity and strong knowledge of tailoring,” commented judge Alberta Ferretti at GFW.

Rhea Fields from Northbrook College was the successful winner of the Womenswear Award. Her collection consists of androgynous tailored pieces with fleshy pink tones, black leather and latex.

Naomi New hails from Northumbria University and was a finalist of the River Island Gold Award. Her collection is inspired by her love of horse riding and consists of flamboyant designs incorporating her equestrian and armur influences. With Lady GaGa as her muse, this is a collection guaranteed to inspire buyers and retailers with fresh ideas.

“To be showing my collection on the catwalk at Pure London is such an amazing opportunity. I’m so excited to see my pieces on the catwalk again, and the fact that so many buyers, retailers and industry experts will see them too, is a real honor." commented Naomi New.

From the University of Central Lancashire, Sara Wandsworth’s floaty layered pieces, showcasing her great oversized prints of London landmarks, will inject some fun into the catwalk scene.

Big Ben, The London Eye and the Union Jack flag feature throughout, but red, white and blue was banished in favour of black and white with teal and off-beat yellow. Simple shapes draped and layered with kaftans; floaty dresses and sweet shorts, this is a must see young designer.

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India:Board of Governors of NIFT reconstituted


The Board of Governors of the prestigious NIFT has been reconstituted by Textile Ministry as the tenure of the previous Board expired on 31.03.2010. Thiru. Dayanidhi Maran, Textile Minister has included very prominent Textile industrialists and professionals figure in the newly constituted Board of Governors.

Thiru. Venu Srinivasan, Chairman TVS Motor Co. and Managing Director Sundaram Clayton Ltd. is the new Chairman of the Board of Governors of the National Institute of Fashion Technology (NIFT) now reconstituted. Thiru. Venu Srinivasan was the President of Confederation of Indian Industry (CII) during 2009-10 and is also a recipient of Padma Shri Award.

The new members are as under:-

1. Thiru. Venu Srinivasan, Chairman, TVS Motor Co./Managing Director, Sundram Clayton Ltd., Chennai - Chairman
2. Thiru. N.K. Singh, M.P.
3. Tmt. Deepa Das Munsi, M.P.
4. Kumari Saroj Pandey, M.P.
5. Director General, NIFT
6. Financial Adviser, M/o Textiles
7. Joint Secretary, M/o Textiles
8. Joint Secretary, M/o HRD
9. Thiru. A. Sakthivel, Chairman, FIEO, Tirupur
10. Thiru. Sanjay Jayavardhanevelu, Lakshmi Machine Works, Coimbatore
11. Thiru. Prashant Agarwal, Managing Director, Bombay Rayon Fashions Ltd., Mumbai
12. Thiru. Premal Udani, Chairman, M/s. Kaytee Corporation Ltd., Mumbai
13. Thiru. M. Ramaswamy, Warsaw International, Tirupur
14. Tmt. Rajshree Pathy, Director, Rajshree Spinning Mills Ltd., Coimbatore.
15. Thiru. Dilip B. Jiwrajka, Managing Director, Alok Industries Ltd., Mumbai.

NIFT being a Statutory Body formed in pursuance of the NIFT Act, 2006, approval for the appointment of Chairman and a few members of the Board of Governors is accorded by Tmt. Pratibha Patil, Hon’ble President of India in her capacity as the Visitor of the Institute. Accordingly, the names proposed by Thiru. Dayanidhi Maran, Hon’ble Minister of Textiles have been approved by the President of India.

NIFT has Centres at New Delhi, Kangra, Raibarelly, Gandhinagar, Bhopal, Mumbai, Bengaluru, Chennai, Hyderabad, Kolkata, Kannur, Patna and Shillong. New NIFT Centres are coming up at Coimbatore, Jodhpur, Bhubaneswar and Srinagar. There are in all 8400 students.  

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USA:High fashion swimwear meets luxury shade


Shade specialty company, TUUCI, will take center stage with swim fashion sophisticates from Aqua Di Lara and QISS QISS at this weekend’s Mercedes-Benz Fashion Week Swim event in Miami, Fla.

Two 11-foot Ocean Master Razor parasols by TUUCI will shade the end of the brightly lit runway, highlighting the glamour of the 2011 swimwear collection adorned by Aqua Di Lara and QISS QISS models. The parasols’ canopies will be constructed with TUUCI Tuff-Skins Sharkskin Silver fabric and will create a peak over the catwalk.

“Our shade structures are the perfect accent to an outdoor fashion event, especially one that involves swimwear,” said Dougan Clarke, founder and CEO of TUUCI. “Reyhan Sofraci’s Aqua Di Lara and QISS QISS lines are made with an edgy style that matches the architectural design of our parasols and engages the eye at first glance.”

The Razor parasol is an asymmetrical construction featuring a razor-like, self tilting canopy profile that can rotate a full 360 degrees. It provides shade no matter what time of day it is, creating the perfect retreat for poolside or beach bathing dawn to dusk.

Presented annually in Miami Beach, Fla. at The Raleigh Hotel, the Mercedes-Benz Fashion Week Swim event is invitation only. The Aqua Di Lara and QISS QISS show will begin at 10 p.m. on Saturday, July 17 at the Oasis outdoor area. 

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Friday, July 16, 2010

Switzerland:Top-class designers participate in Swiss Textiles Award


The Swiss Textile Federation is giving away their international fashion prize – The Swiss Textiles Award – for the 11th time in Puls 5 in Zurich on 4.November 2010 during the first Fashion Days Zurich. Thanks to the stringent criteria selection, the international team of experts has admitted highly qualified labels to participate again this year. A professional jury of the trade will ultimately select the winner from the catwalk on the evening of the event to take the prize home.

Zurich – 15 July. For the 11th time the Swiss Textile Federation will host the Swiss Textiles Award on 4.November 2010 in Puls 5, in Zürich. This event is globally prized as one of the most renowned fashion prizes for young designers. The prize money which the winner can earn is presented with totals the amount of 100 000 Euros. This prize allowance is a non-cash amount which is solely used to finance the development of the coming collection during the following season or even year, media publications, show productions, production of collection, etc. and paid out in installments as the money is needed.

This year the following finalists in the competition are:

Mary Katrantzou (Greece)
Jason Wu (USA)
Damir Doma (Croatia)
Juun J (Korea)
Adam Kimmel (USA)
Duro Olowu (UK)

International experts are chosen the six finalists
Since 2003 a professional team of international experts select the finalists to participate in the Swiss Textiles Award. This team of professionals is newly elected every year. This year the following personalities have contributed much discussion and recommended at least one designer as finalist:

Glenda Bailey, Harper’s Bazaar, USA
Vanessa Friedman, Financial Times, UK
Trudie Götz, Trois Pommes, Switzerland
Karen Langley, Dazed & Confused, UK
Hideki Iida, Diptrics, Japan
Beniamino Marini,, Italy
JoГ«l Morio, Le Monde, France
Hanni Pontani, MADAME, Germany
Joseph Quartana, Seven New York, USA
Klaus Ritzenhöfer and Daniel Riedo, Apropos, Germany
Robin SchuliГ©, Maria Luisa, France
Silvano Vangi, Luisa Via Roma, Italy
In Hae Yeo, Harper’s Bazaar, Korea

In order to take part in the competition the contestants are required to fulfill the following criteria:

• He or she must have created his/her own fashion label which has been on the market for at least four seasons.
• The collection/s must have been officially presented in one or more of the fashion centers; Paris, London, New York or Milan.
• The designer is known internationally and represented in notable shops in a variety of countries.
• His or her label has been noted and discussed in the fashion media world-wide.

The evening will be enlivened by a presentation of the new collection by Alexander Wang, last yearвЂs Swiss Textiles Award winner. 

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India:L’Oreal reveals stunning Aisha collection


Here’s your chance to get the look of stylish, fun and fashionable Sonam Kapoor who is all set to sweep you off your feet in her latest Bollywood movie- Aisha. Sonam plays the main lead of the movie Aisha and portrays an unmatched and graceful style. For all you lovely ladies out there, get that chic look of Aisha as L’Oreal Paris reveals the new stunning aisha collection which will definitely up your beauty and style quotient.

This exquisite collection includes UV Perfect, Pearl Perfect day cream, Glam Shine 6 H lip gloss, Blush Minerals and Khol Minerals.

The Aisha consumer offer is on till July 25th and will be on at all L’Oreal Paris counters.

That’s not all. Moreover, to feel like a real star, you can participate in the contest and win a golden opportunity to walk the red carpet with Sonam Kapoor.

Available at the L’Oreal Paris Boutique [Phoenix Mills, Mumbai] & all L’Oreal Paris counters across India from July 2010. 

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USA:Frederick's of Hollywood unveils sizzling swimwear line


Frederick's of Hollywood is excited to announce the debut of a sexy new collection of swimwear, "Hollywood Sizzle Pool. Party. Swim." launching at stores in summer 2011. The world-renowned lingerie purveyor will show the entire line for the first time to press and buyers during Miami SwimShow July 17th-20th at the Miami Beach Convention Center.

In true Hollywood style, Frederick's is rolling out the red carpet to celebrate the hottest new swimwear in the industry with an official launch party on July 17th at Mynt Lounge, Miami's most exclusive celebrity hotspot. Guests can view the collection on Moulin Rouge inspired dancers while listening to performances by DJ Julian Ingrosso and DJ Keidy.

The sultry suits take inspiration from the sexy lingerie looks and Hollywood heritage that made the Frederick's of Hollywood brand iconic. From the new-to-market "CORSETINI," inspired by the lingerie purveyor's extensive corset suite, to a "Tinsel Town" bikini embellished with gold sequins, the sizzling suits are worthy of the hottest pool parties from LA to Miami. The line even boasts an "I Do" bridal bikini and matching train sarong so brides-to-be can flaunt their status at poolside bachelorette parties from coast to coast.

"We are excited to debut our complete line of swimwear, Hollywood Sizzle Pool. Party. Swim., a bold collection that fits the varying tastes of beautiful, sexy women everywhere. This collection encompasses the essence of the Frederick's of Hollywood brand, while successfully bringing us from the bedroom into the fun and sun poolside," stated Thomas Lynch, Frederick's of Hollywood Group Inc. Chairman and Chief Executive Officer. "We are confident the collection will be well received in Miami by retail buyers and media at SwimShow." 

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