As the World Cup in South Africa reaches the exciting climax of the group stages thereвЂ™s no doubt that the competition is now well and truly hotting up and a few favourites are beginning to emerge from the pack. In fact, at the moment itвЂ™s starting to look like something of a two horse race.
No, weвЂ™re not talking about the race to be crowned World Cup winners, nor even the winner of the Golden Boot... The two horse race referred to is in fact the вЂBattle of the BootsвЂ™, which at this early stage is being well and truly dominated by two sportswear giants вЂ“ Nike and Adidas.
In the orange corner is Nike whoвЂ™s vividly coloured football boots stole the lime light in the early stages of the competition when their highly visible range brought a vibrant splash of orange to every game. Their football boots also became an early favourite with KitbagвЂ™s customers, with the Mercurial Vapor Superfly II emerging as the online sports retailerвЂ™s top selling boot in the lead up to the competition.
Second in KitbagвЂ™s sales charts behind NikeвЂ™s Ronaldo endorsed top seller is the ultra lightweight offering from Adidas, the F50 Adizero football boot. The sleek Adidas offering, which is being sported by a host of the worldвЂ™s finest players including Lionel Messi and David Villa, has also shot to an near insurmountable lead in another round of the вЂBattle of the BootsвЂ вЂ“ The goalscoring table.