In early January the company made several fashion predictions for what to expect teenage girls to be purchasing. At the time Tammy Ussery-Bakhtiari, owner of Cinderella's Gowns was predicting a prom season highlighted with a return to punch colors, stretchy metallic fabrics and dazzling beadwork. In addition she projected several great examples of the empire dress being released by the top prom dress designers as a popular choice for 2009.
Summary of 2009 Prom Trends:
• Metallic fabric, including fabrics made with a new form of lame that is soft
• Bright colors
• Fun patterns
• Stretch jersey or charmeuse
• Empire cut
"The 2009 prom dress season has been exciting and designers have done a great job pleasing the pickiest of teens," explains Tammy Ussery-Bakhtiari, owner of Cinderella's Gowns. "The colors, the patterns and the materials have made 2009 a memorable year for prom dress fashions. We've observed high demand this year for prom dresses designed by Jovani, Tony Bowls, and Tiffany. In addition to these designers, we've witnessed the rise of up and coming designer Amy at Cassandra Stone."
Metallics, Beads and The Empire:
The 2009 prom dress fashion season will be remembered for fun prints and vivacious colors. Think of the 1980s. Prints ranging from floral to animal prints and even abstracts have been very popular. One trend that is similar to the 80s, but with a modern twist, is a new form of lame' (pronounced "lah-MAY") -- Unlike the crunchy lame' of the 1980s the new form for 2009 is more comfortable, often applied to a fabric like stretch jersey and charmeuse (a lightweight fabric woven with a satin weave).
If 2008 was about sequins, then 2009 has been about beads and detailing. Several designers have created 2009 prom dresses with beaded designs covering the entire dress. Others have beaded details at the empire seam, giving them a sexy look.
The distinct style for 2009 has been the empire. This dress has a cut that fits tight under the bust and then floats away from the body. You may recall celebrities such as Jessica Alba, Cate Blanchett, and Nicole Kidman wore empire dresses on the red carpet at the 2008 Academy Awards.
Ussery-Bakhtiari added, "This season teen girls have a real opportunity to be a trendsetter. The dresses this year have been fun and sexy. There is a wide variety of eye-catching, bright dresses available sure to showcase your unique style."
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