Saturday, November 14, 2009

USA:Redcats partnership with eBags to be a win-win venture


Redcats USA, a multi-channel, web-driven home shopping leader, and eBags, the world’s largest online retailer of bags and accessories, announced that they have formed a partnership through which they will jointly market eBags’ products to Redcats USA’s customers via their websites.

The partnership provides Redcats USA with the opportunity to build its accessories category with eBags by presenting its fashion-savvy customers with a collection of 30,000+ bags and accessories. The eBags collection will be offered on Redcats USA’s distinguished plus size and home goods websites – Woman Within, Roaman’s, Jessica London, KingSize, BrylaneHome, Bargain Catalog Outlet, and OneStopPlus and will include handbags, luggage, backpacks and travel accessories. eBags currently has 500 brands and 40,000 SKUs, including numerous well-known names such as Kathy Van Zeeland, B Makowsky, Big Buddha, Samsonite, and Nike.

“We are excited about our new partnership with eBags and feel confident this will be a win-win venture,” said Milton Pappas, Executive Vice President, Marketing & E-Commerce, Special Sizes Division for Redcats USA. “Our customers have the opportunity to purchase from the largest online selection of bags and accessories, and eBags provides the level of value, quality and excellent service we expect.”

Redcats USA began featuring the eBag products on its websites last week. Customers will find the ordering process smooth and easy with only one shopping cart for all items purchased. eBags products will be shipped directly from the manufacturer.

“eBags recognizes Redcats USA’s strong commitment to providing every customer an enjoyable shopping experience and superior service,” said Vince Jones, CEO of eBags. “We look forward to synergizing our resources with Redcats USA and feel our product offering fills a distinctive niche for their loyal customers.” 

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