Lanre Da Silva-Ajayi, one of Nigeria's foremost fashion innovators and trendsetters, will make her USA debut at Couture Fashion Week presenting her latest collection of inspired creations. The fashion show will be held at 6:00 p.m. on Sunday, September 13, 2009 at the world-famous Waldorf Astoria Hotel on New York's legendary Park Avenue.
Designer Lanre DaSilva-Ajayi After studying Business Administration at Coventry University and earning her Master's Degree in Finance from the University of Leicester, Ms. DaSilva-Ajayi founded her signature fashion label, LDA, in her native Nigeria in 2005. Since then her reputation as one of Nigeria's top designers has grown driven by her abundant talent and passion for haute couture. Her clientele includes a wide range of savvy fashion consumers both in her home country and abroad.
Ms. DaSilva-Ajayi's collections are distinguished by an eclectic fusion of art and history with many nostalgic elements reminiscent of the 1940's, '50's and '60's, yet simultaneously modern and appealing to today's contemporary woman. Her pieces include jackets, cocktail dresses, evening gowns and more.
LDA recently participated to rave reviews in Arise Fashion Week held in Johannesburg, South Africa and in THISDAY Music and Fashion Festival held at the Royal Albert Hall in London. Ms. DaSilva-Ajayi's vintage-flavored designs, intricate detailing and classic silhouettes have elicited similar accolades at the various catwalks she has graced and have won her awards for excellence in her field. LDA hopes to build on her international success with the launch of a ready-to-wear line in the near future.
Couture Fashion Week is a multi-day event showcasing couture and luxury fashion. It also includes exhibits of luxury brands and fine art as well as world-class entertainment and receptions. The event is held in top venues in New York City, Dallas, Palm Beach, Florida and other selected cities and is attended by upscale consumers, invited VIPs, the press and high-end store buyers. Couture Fashion Week offers unique branding opportunities for luxury products and services.