Monday, April 12, 2010

USA:Fashion bags made of Tyvek hit the Red Carpet

 


This year, every esteemed presenter and all the talented performers at the 82nd Academy Awards ceremony received a colorful, reusable bag made of DuPont Tyvek, courtesy of Earthwise Bag Company, Inc.

Earthwise, the largest reusable bag distributor in the U.S. was asked to provide a polypropylene bag to hold give-away items, and they decided to include a complimentary, colorful Tyvek reusable bag for each presenter and performer.

“We thought we would bring a little вЂgreen’ to the red carpet by sharing our new fashion bags made of DuPont Tyvek,” said Stan Joffe, president, Earthwise Bag Company. “We’ve had great response to these lightweight tote bags that are strong, portable, reusable and machine washable. And, when customers decide to dispose of them, they’re completely recyclable. There is no other reusable bag material that has all of these features, and we’re excited to include Tyvek in our product line.”

“Retailers around the world are making pledges to eliminate disposable bags from their stores,” said Alice Jarvis, DuPont Tyvek champion who spearheaded the Tyvek bag program. “Bags made from Tyvek fill a niche and price point that no other reusable bag can match. That opens up an outstanding opportunity for bag companies who are responding to today’s environmentally-conscious consumer.” 



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