Thursday, October 21, 2010

USA:Bloomingdale's offers John Lennon Collection

Bloomingdales offers John Lennon Collection


Bloomingdales offers John Lennon Collection

Lyric Jeans, Inc., announced that its premium lifestyle brand Lyric Culture has shipped an exclusive John Lennon apparel and jewelry collection to Bloomingdale's to coincide with EMI Record's October re-release of the re-mastered John Lennon catalogue, an international initiative overseen by Yoko Ono called John Lennon's Gimme Some Truth campaign.

Commemorating the music legend's seventieth birthday and the 30th anniversary re-release of his Grammy award winning album "Double Fantasy," Los Angeles lifestyle brand Lyric Culture will simultaneously launch a limited edition John Lennon collection created by Lyric Culture founder Hanna Rochelle with Yoko Ono personally approving each of the designs. Lyric Culture's limited edition John Lennon collection includes vintage screen print tees, scarves, cufflinks, necklaces and bracelets.

Available exclusively at Bloomingdale's, the John Lennon Collection will be housed in custom designed Lyric Culture shop. The designs are inspired by legendary Lennon song lyrics including Imagine, Help Me Help Myself, Beautiful Boy, Instant Karma, Working Class Hero, Happy Xmas (War is Over) and Mind Games. Many pieces feature Lennon imagery integrated with lyrics through a special collaboration with Live Nation.

Lyric Culture is a music inspired lifestyle brand driven by the song lyrics of legendary artists including Bob Dylan, The Rolling Stones, The Beatles, Joan Jett, David Bowie, Michael Jackson and many others. By securing licensing rights from virtually all the major music publishing companies, this fashion brand creates new revenue streams for songwriters who penned the lyrics now into a range of apparel and lifestyle products. 

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