Prime Outlets, a collection of 22 outlet shopping centers throughout the U.S. and Puerto Rico, in partnership with VH1, a division of MTV Networks, announced Nicole Bynon, an East Syracuse, NY resident, is the winner of the Prime Time Hollywood Sweepstakes.
The Prime Time Hollywood Sweepstakes prize package, worth $6,200, includes round-trip airfare and accommodations for two; a pair of tickets to the live VH1 broadcast of the 15th Annual Critics' Choice Movie Awards and red carpet event; first class transportation; hair and make-up services the evening of the event; a $500 Prime Outlets gift card and a FLIP camcorder. Celebrity Stylist Mark-Alan Harmon, who has worked with some of Hollywood's hottest celebrities for more than a decade, will escort the winner and her guest dressed in designer fashions from Prime Outlets the evening of the event.
"The Prime Time Hollywood Sweepstakes brings our national advertising campaign, The World is Your Runway, to life as it was designed to remind fashionistas that every moment of every day we are walking our own personal runway," said Karen E. Fluharty, Prime Outlets' Senior Vice President of Marketing. "Partnering with VH1 for the sweepstakes allows us to reward our loyal shoppers, giving them a chance to walk the real red carpet with Hollywood's elite. It truly is the fashion opportunity of a lifetime."
Prime Outlets and VH1's Prime Time Hollywood Sweepstakes ran from Dec. 14 to Dec. 31. The 15th Annual Critics' Choice Movie Awards gala will air live for the third straight year on VH1 on January 15, 2010 at 9:00 p.m. ET. The awards are bestowed annually by the Broadcast Film Critics Association (BFCA) to honor the finest in cinematic achievement. Since its inception in 1995, the Critics' Choice Movie Awards has been a star-studded bellwether event of the awards season and historically, the most accurate predictor of the Academy Award nominations.