American Express announces its full roster of Cardmember experiences and exclusive access during Mercedes-Benz Fashion Week, including a partnership with Naomi Campbell’s Fashion For Relief -Haiti NYC, 2010, a special runway event benefiting the victims of the recent Haiti tragedies. American Express has joined forces with some of the biggest names in the fashion and entertainment industries to bring Naomi Campbell’s Fashion For Relief -Haiti NYC, 2010 to the Tent at Bryant Park on Friday, February 12 at 7 PM in support of CARE’s Haiti relief fund. Tickets are exclusively available for Cardmembers starting Friday, February 5 at 10:00 AM at Ticketmaster.com.
Fashion For Relief -Haiti NYC, 2010 Runway Event
Hosted by Sarah Ferguson, Duchess of York, the star-studded Naomi Campbell’s Fashion For Relief -Haiti NYC, 2010 event will feature actors, musicians and celebrities walking the runway in various looks created by some of fashion’s top designers and to be later auctioned online at NET-A-PORTER. American Express Cardmembers will have exclusive access to advance tickets for this live runway event unlike any other, bringing together fashion and entertainment’s most powerful forces for a truly remarkable cause.
"American Express is proud to join Naomi Campbell’s Fashion For Relief -Haiti NYC, 2010 to help bring together some of the boldest names in the industry for a wonderful cause,” said Jessica Igoe, Director of Global Sponsorship Marketing, American Express. “We are continually looking to connect our Cardmembers with the passions and experiences that they love and we are honored to connect them with an amazing fashion experience under the Tents that will ultimately provide needed assistance for the people of Haiti.”
"I am deeply saddened by the recent tragedy in Haiti; so many have been killed and severely affected by the earthquake - women and children in particular are most vulnerable in disasters,” said Naomi Campbell. “Fashion is universal, personal and touches everyone. Our aim is to use this year’s Mercedes-Benz Fashion Week catwalk to reach people and help raise crucial funds to help save the lives of women and children.”
American Express Skybox and Lobby Lounge Under the Tents
American Express is thrilled to be back under the Tents providing Cardmembers with access like true industry insiders to more than 40 designer shows. Inside the exclusive American Express Skybox, hosted by celebrity stylist Kate Nobelius, Cardmembers will once again have a spectacular view of all the runway excitement in the Tent and Promenade venues while mingling with the industry’s biggest names to gather personal insights into the world of fashion. Already a must-attend experience for all fashionistas, these highly sought after premium access packages for Platinum Card and Gold Card members sold out in record time earlier this month.
Those convening under the Tents will be able to experience American Express’ innovative multimedia wall in the Lobby highlighting tweets and insights from some of fashion’s top designers, Skybox experts and Independent Fashion Bloggers.
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