bebe stores, inc. announces the launch date of itвЂ™s design collaboration with Kim Kardashian, Kourtney Kardashian and Khloe Kardashian-Odom under the label вЂbebe-KardashiansвЂ™, scheduled to hit bebeвЂ™s U.S. stores mid-February and Internationally shortly thereafter.
The first вЂbebe-KardashiansвЂ™ collection will feature a capsule of sexy, seductive and body-conscious dresses, skirts and tops reflecting bebeвЂ™s brand aesthetic melded with the style of all three Kardashian sisters. вЂњThis is honestly a dream come true,вЂќ says middle sister Kim. вЂњWe have always loved fashion and have wanted to design for such a long timeвЂ¦I love bebe and wear their clothes all the time so I canвЂ™t wait for our collection to come outвЂ¦вЂќ Youngest sister Khloe touts вЂњwe have always been huge fans of the lineвЂ¦it will be so exciting to see people wearing clothes we (helped) design and I canвЂ™t wait to rock the clothes myself!вЂќ
вЂњA partnership and design collaboration with Kim, Kourtney and Khloe is such an innate fit for bebe. They exude an attitude that is exactly what todayвЂ™s modern woman is - or aspires to be вЂ“ confident, desirable and feminine,вЂќ states Manny Mashouf, Founder & CEO for bebe stores, inc. вЂњAll three are in the know and have each contributed in their own way to the design and styling of the вЂbebe-KardashiansвЂ™ collection.вЂќ
A total of five deliveries are slated over the next twelve months.
The вЂbebe-KardashiansвЂ™ collection will make its runway debut on Tuesday, February 16th during New York Fashion Week at Style360, the 2-day style event produced by HFMUS (Hachette Filipacchi Media U.S.).