Friday, August 20, 2010

USA:Miss Apple Bottoms USA 2011


Apple Bottoms brand founder and multi-platinum recording artist Nelly, created the line to celebrate and liberate the natural curves of a woman’s body. Miss Apple Bottoms USA 2011 will be a celebration of the woman who best represents the brand and its philosophy.

How it works
Enter before September 6, 2010. A panel of judges will select 14 semi-finalists from the online entries based on their style, appearance, charm, and their fit with the Apple Bottoms lifestyle. For those who are not selected for the semi-finals, they will have a second chance to compete. The “Wild Card Semi-finalist,” will be a15th spot, and will be selected based on an online video created and posted to the search site.

Each of the Semi-finalists will have her own profile page. On the profile pages, visitors will be able to watch video bios, check out pictures of the semi-finalists, and read about their interests. Online votes will select the top four finalists.

The top four finalists will receive an Apple Bottoms wardrobe, and an assortment of exciting Apple Bottoms lifestyle products. The excitement will continue when all four finalists will be flown to Las Vegas during the Magic Apparel Show in February of 2011, where they will all have the chance to meet Nelly. A final Miss Apple Bottoms USA will be selected and announced at the show.

Apple Bottoms is a top-selling fashion and lifestyle brand for women, launched in 2003 by multi-platinum recording artist Nelly, alongside Yomi Martin & Ian Kelly. Apple Bottoms lifestyle product includes: apparel, footwear, girl’s apparel, handbags, fragrance and cosmetics, home goods, eyewear Rx, intimates, sunglasses, jewelry and cold weather. The junior fashion apparel line is marketed and manufactured by Picked Fresh Licensing, LLC. 

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